Retail TouchPoints

APRIL 17, 2024

The Power to Convene Equation I’m an architect, and my colleagues and I have spent the last 32 years studying where people convene in the public realm and uncovering how the environment of places affects our behavior. Both options offer a path to success, but each requires a different business model. So why does this matter in retail?

Consumer 130

Consumer Leisure Customer Books 130

UpSellIt

NOVEMBER 16, 2022

Product recommendations are the new standard in ecommerce with the market size projected to reach $12 billion by 2025. Consumers expect recommendations, and their ability to boost KPIs plays a huge factor in their growing popularity. Take a look at theses six variations so your brand can strategize with confidence.

Recommendation 78

Recommendation Shipping Costs Customer Loyalty Consumer 78

Retail TouchPoints

APRIL 11, 2024

In a recent study sponsored by Nvidia, 69% of retailers that used AI in 2023 reported that it increased revenues, and 72% said it reduced operating costs. But while AI is already delivering big changes to retailers’ bottom lines, it hasn’t yet truly transformed the way consumers shop. That will happen this year.

Retail 257

Retail Mobile Consumer Operations 257

Omnisend

MARCH 16, 2021

Have you ever received a product recommendation that just didn’t make sense? Personalization is key— over half of US consumers say they were more likely to purchase if their content is personalized. 4 Benefits of Personalized Product Recommendations for Ecommerce. Reading Time: 8 minutes. For me, it was a new toilet seat.

Recommendation 158

Recommendation Accessories eCommerce Shipping Costs 158

Retail TouchPoints

SEPTEMBER 30, 2021

As the rise of ecommerce continues to accelerate, consumer behavior is changing at lightning speed. But without access to in-person consumer panels throughout the pandemic, many CPG brands struggled to keep a pulse on their customers’ preferences and demands around product taste, packaging, price and more.

Consumer 248

Consumer Social Media Improvements Customer Loyalty 248

Retail TouchPoints

JANUARY 15, 2024

As AI hype moves toward action, new studies from chip manufacturer Nvidia and Google Cloud offer a look at the state of AI adoption in retail. But many of these tasks may just represent the low-hanging AI fruit.

Retail 295

Retail Customer Experience Technology Operations 295

Retail TouchPoints

JULY 14, 2021

The extreme, rapid shifts in consumer behavior during the pandemic reaffirmed several underlying issues with retailer and CPG brand collaboration. But now, as many retailers and brands strive to understand and respond to ever-changing consumer needs, there is a prime opportunity to make improvements. Cleaning products.

Shipping Costs 263

Shipping Costs Omnichannel Channel Recommendation 263

UpSellIt

MARCH 12, 2020

Offering consumers a deal is a surefire way to increase sales and create customer value. In the case study “ Unboxing Strategies for Box-Based Businesses ,” UpSellit examined whether well-timed incentives can change behavior and increase conversion rates. To read the full study, you can download it for free.

Subscription 84

Subscription Download Mobile Recommendation 84

GetElastic

FEBRUARY 7, 2023

Each year Gartner makes market predictions and recommendations based on research and trends. Virtual assistants are also becoming popular for B2C brands for tasks such as capturing leads, product recommendations and product demos. The eCommerce industry is constantly evolving to meet market demands and economic conditions.

Consumer 148

Consumer Demo Improvements B2C 148

Groove

APRIL 1, 2022

Introduction Because you’re reading this eBook, you’re likely an eCommerce retailer selling consumer packaged goods online, or you own a brick-and-mortar store and want to transition to eCommerce. What are Consumer Packaged Goods? First, let’s define what you’re trying to sell — consumer packaged goods. increased $63 billion.

Merchant Services 195

Merchant Services Consumer Shipping Costs Drop Ship 195

BigCommerce

SEPTEMBER 12, 2017

A senior citizen looking to buy a smartwatch might be texted a recommendation by a grandchild, then walk into a physical store to purchase. We’ve also been referencing the importance of listing your product wherever consumers are already spending their time. on Amazon, eBay, Facebook, B2B ). Many retailers are just guessing.

Channel 420

Channel Shipping Costs Consumer Multi-channel 420

Dynamic Yield

JUNE 12, 2020

We caught up with Andy Mueller, Director of Digital Analytics at APMEX, about why breaking down silos between data is essential to connecting with consumers on a one-on-one basis and how recommendations can surface relevant products for every type of buyer persona.

Recommendation 36

Recommendation Consumer 36

Omnisend

AUGUST 25, 2023

In fact, 66% of consumers prefer promotional SMS to emails. They are valuable touchpoints that bridge the gap between brands and consumers. This expands your brand’s reach through trusted recommendations. The truth is, that strategically crafted SMS messages hold potential. They can also drive conversions effectively.

Shipping Costs 78

Shipping Costs Shipping Marketing Information 78

Retail TouchPoints

JUNE 27, 2022

After two years of online browsing, consumers are eager to get out of the house and into the store. And as consumer discretionary spending continues to grow , retailers and brands around the world are exploring new ways to capitalize on the next wave of in-person shopping and experiences. So what’s the plan?

Retail 246

Retail Recommendation Games Consumer 246

Sailthru

JANUARY 19, 2023

It has never been more difficult, nor more important to stay one step ahead of evolving consumer habits. There’s little doubt that marketers have another challenging year ahead as they try to grow revenue and build lasting relationships with their customers set against constricted consumer spending.

Consumer 78

Consumer Marketing Customer Loyalty Channel 78

Retail TouchPoints

NOVEMBER 22, 2023

Getty Images’ VisualGPS consumer survey finds that 79% of Americans are excited about the potential of using AI to increase productivity, and a study by SAP Emarsys confirms that so far, 77% of consumers enjoy the personalized shopping recommendations that this new technology enables.

Marketing 240

Marketing Food and Beverages Retail Consumer 240

Retail TouchPoints

OCTOBER 11, 2021

A global pandemic, social unrest, the proliferation of “fake news” and political gridlock have led to an erosion of consumers’ faith in some of our country’s most revered institutions. Consumers just feel like [shopping small] is a more optimistic experience,” said Thomas. They’re feeling heard. For things like services (e.g.

Consumer 147

Consumer Small Business Retail Customer Definition 147

Retail TouchPoints

MARCH 27, 2023

Instacart also has announced four new studies with leading academic institutions and health systems examining the impact of nutrition security interventions and food-as-medicine programs on different patient groups, including those living in low-income and food-insecure households.

Recommendation 294

Recommendation Technology Management Customer 294

Smile.io

APRIL 25, 2023

recommends aiming for 10% of customers in your top VIP tier to create exclusivity. Personalized product recommendations Sephora knows that its shoppers are highly motivated by exclusivity, which is clear through how they have set up its tiers and rewards. Sephora’s personalized product recommendations.

Recommendation 59

Recommendation Social Media Events Customer Retention 59

Retail TouchPoints

APRIL 3, 2024

Consumer Study , 85% of consumers check a company’s returns policy before even making a purchase when shopping online, and 68% of U.S. consumers wouldn’t repurchase from a brand after a poor returns experience. consumers and retain repeat customers. consumers coming back for more.

Shipping Costs 179

Shipping Costs Shipping Labels Shipping Consumer 179

Retail TouchPoints

AUGUST 3, 2023

The dot.com bust in 2001 slowed, but didn’t stop, the inexorable move toward consumers shopping and buying online. To compete in a retail landscape featuring a sea of propagating consumer feeds, five growth solutions are emerging. Retail brands cannot feed the internet enough content to satisfy consumers. Micro-segmenting.

Marketing 230

Marketing Retail Social Media Consumer 230

Retail TouchPoints

JANUARY 4, 2023

While consumers enjoy the benefits of shopping online, they often find the experience uninspiring and lacking a certain je ne sais quoi that accompanies shopping at their favorite stores in person. Ecommerce sites can now highlight products in new and interactive ways that make the discovery process more fun for consumers.

eCommerce 243

eCommerce Omnichannel Comparison Shopping Recommendation 243

Retail TouchPoints

APRIL 18, 2023

Today’s consumers move across digital, physical and social platforms with ease, switching from browsing, researching and buying in seconds. As shopping journeys become increasingly complex, it’s harder for brands to put themselves in front of their consumers at exactly the right moment. Shopping is everywhere.

Merchant Services 238

Merchant Services Payment Services Social Media Retail 238

Retail TouchPoints

MARCH 1, 2023

A Kantar Retail study from October 2022 recommended that brands and retailers emphasize value and making eco-friendly changes more visible to consumers as a way to sway “sustainability wannabes.”

Outdoor 227

Outdoor Recommendation Retail Consumer 227

Retail TouchPoints

SEPTEMBER 27, 2023

It started with COVID, and it hasn’t stopped — consumer shopping behaviors continue to rapidly shift even as the pandemic moves into the realm of memory. For brands and marketers, it’s hard, nigh impossible, to keep up with how and where consumers are shopping today, but media planning and buying platform Infillion tried.

Social Media 286

Social Media Multi-channel Consumer Comparison Shopping 286

Email Audience

JUNE 21, 2023

So, you’ve probably heard the terms “consumer” and “customer” thrown around a lot, right? In this article, we’re going to help clear up any confusion you might have about consumers and customers, and why it’s crucial for businesses to treat them differently. ” Well, not always!

Consumer 59

Consumer Customer Toys Article 59

Retail TouchPoints

SEPTEMBER 19, 2023

While nearly every brand in that survey said their on-site search results are relevant, 69% of consumers said they frequently encounter irrelevant search results while shopping. What Online Shoppers Need from Site Searches The ecommerce search study identified several search functions customers want that are often missing.

Customer Experience 234

Customer Experience Customer eCommerce Customer Loyalty 234

Smile.io

JUNE 14, 2023

But for the super price-conscious, value-driven consumer, Amazon has positioned itself perfectly as the one-size-fits-all solution!  Members This is more of a “recommendations for improvement section” than it is a “what’s wrong” section. Find out what they do right and wrong in this post.

Shipping Costs 56

Shipping Costs Subscription Shipping eCommerce 56

RetailMinded

OCTOBER 20, 2023

As an eCommerce agency , one strategy that we always recommend to our clients is upselling. Leverage Social Proof Use testimonials, reviews, and case studies to showcase how other customers have benefited from the premium offering. The post How To Upsell Your Products To Consumers Through Marketing appeared first on Retail Minded.

Consumer 52

Consumer Marketing Small Business Retail Recommendation 52

Retail TouchPoints

OCTOBER 31, 2023

While the NRF has yet to release its total sales projections for the season, its early consumer research reveals that consumers plan to spend an average of $875 this holiday season, in line with the five-year average — and most of that money will be spent online. Provide flexible scheduling.

Omnichannel 255

Omnichannel Consumer Management Technology 255

Groove

JULY 28, 2020

and consumers are beginning to expect this from brands. In addition to having an optimized eCommerce SEO strategy, we recommend companies take advantage of content such as blogs, downloadable eBooks, case studies, infographics, white papers and more to drive website traffic. Establish Trust. Accelerate The Buying Process.

Social Media 361

Social Media Marketing Webinar White Paper 361

ChannelSale

DECEMBER 1, 2023

A key marketing concept is the consumer journey. Awareness The Awareness stage of the consumer experience is when potential customers first become aware of their needs, problems, or both. Consideration As we continue understanding the consumer journey , let’s look at the Consideration stage.

Consumer 52

Consumer Management Demo SEO 52

Fabric

DECEMBER 15, 2023

Navigating consumer habits in the instant gratification economy Lori and Jon kicked off the event by discussing the shift in consumer habits and the rise of the instant gratification economy. They emphasized the need for retailers to adapt to changing consumer expectations throughout the entire shopping journey.

eCommerce 130

eCommerce Omnichannel Fulfillment eCommerce Platforms 130

Retail TouchPoints

JULY 24, 2023

consumers have at least one email account, with the average addresses per person totaling 2.5. Yet despite the proliferation of this channel, the average consumer receives an average of 121 emails with at least 56.6% To determine which method will work best for each consumer, retailers must pay close attention to customer data.

Small Business Retail 207

Small Business Retail Marketing Retail Social Media 207

UpSellIt

JANUARY 13, 2021

With the eCommerce market as saturated as it is, comparison shopping has essentially become standard practice among consumers, and individual eCommerce brands can take a hit as a result. As its name suggests, comparison shopping is what takes place when consumers compare similar products or services before making a purchase decision.

Comparison Shopping 79

Comparison Shopping Shipping Costs Consumer Multi-channel 79

Groove

JULY 31, 2023

Thankfully, there are modern solutions that present added-value to the end consumer which results in increased revenue for your brand. The tool we most commonly recommend to our clients to reach these goals is Klaviyo , although there a various others available. That solution? eCommerce Marketing Automation.

eCommerce Marketing 195

eCommerce Marketing eCommerce Marketing Customer Loyalty 195

BigCommerce

AUGUST 17, 2017

So how can your brand reach consumers, and convert them? Consumers tend to place the most trust in recommendations from people they know. According to a study by Tomoson , influencer marketing yields a $6.50 The campaign saw more than 10,000 blog page engagements, according to a Collective Bias case study.

Marketing 419

Marketing Social Media Blog Clothing 419