Retail TouchPoints

JULY 28, 2020

Data will come from the 6th edition of the Salesforce State of Marketing report, which surveyed nearly 7,000 global marketing executives. In the previous edition of the State of Marketing Report, the median number of customer data sources for marketers was projected to jump from 10 in 2017 to 15 in 2019 — a 50% increase in just two years.

Webinar 209

Webinar Consumer Marketing Consumer Goods 209

Retail TouchPoints

DECEMBER 20, 2023

The top five episodes of 2023 reaffirm some of the most trending topics we covered on Retail TouchPoints over the past year, illustrating how rapidly the industry (and the customer experience) have evolved. Let’s begin the countdown… 5. Why it Matters: In 2023, we saw employee turnover reach record highs.

Retail 229

Retail Supplies Merchant Services Social Media 229

RTP blog

JANUARY 26, 2018

By Luis Artiz, Epson America Most retailers understand that their success depends heavily on their ability to provide a positive customer experience (CX). By taking a closer look at the loyalty program lessons learned by Starbucks and Woolworths, retailers can learn a few lessons about winning repeat customers in today’s environment.

Customer Experience 150

Customer Experience Customer Mobile Article 150

Retail TouchPoints

APRIL 3, 2023

households own a pet, according to the APPA National Pet Owners Survey. Consumers spending more on their “fur babies” presents a big opportunity for brands like Myos Pet , which provides canine supplements crafted with Fortetropin® that are clinically proven to build muscle for better mobility and vitality. More than 66% of U.S.

Payment Services 210

Payment Services Social Media Subscription Channel 210

Elsner

APRIL 23, 2020

That’s when the eCommerce market biggies started to launch their mobile apps. million mobile users are accessing the Amazon app monthly. After Amazon, it’s the Walmart with a monthly mobile app user count of 86.05 From the above figures, it is clear that eCommerce mobile apps are a huge success. . Let’s dive in.

Mobile 90

Mobile eCommerce Customer Payment Services 90

Retail TouchPoints

JUNE 26, 2023

Get ready, get excited, retailers and customers alike, the 2D barcode, a compact square label with splotches and spaces that encode up to 350X more data than a traditional UPC (4,000 characters) will have a significant impact on managing the business and delivering better customer experiences. Who doesn’t want that?

Merchant Services 268

Merchant Services Retail Shipping Costs Customer Experience 268

Retail TouchPoints

MAY 12, 2021

To gather insights as part of the Post Occupancy Evaluation process, T&C and the Building Performance team at Cushing Terrell developed and distributed a survey to T&C’s customer base across their six store locations. What We Learned. Curbside pickup was accelerated and launched within eight weeks after the pandemic began.

Social Media 211

Social Media Improvements Information Outdoor 211

MagentoBrain

FEBRUARY 21, 2023

2023 Digital Marketing Trends and Changes Trend 1: Pay more attention to "customer experience" The discussion of customer experience has greatly increased in recent years. From the rise of UI/UX, we can see that many trends have emerged with only one purpose: to improve customer experience.

Customer Experience 52

Customer Experience Customer Marketing Payment Services 52

Retail TouchPoints

JANUARY 4, 2023

By using high-quality images and videos of products, customers are drawn closer. While videos make for a more engaging customer experience, only 40% of product detail pages currently use video, according to the 2022 Omnichannel Retail Index. By 2025, mobile sales are expected to account for 44% of retail ecommerce in the U.S.,

eCommerce 250

eCommerce Omnichannel Comparison Shopping Recommendation 250

lateshipment

OCTOBER 2, 2023

Bonus tip: If you can offer express delivery to the customer;’s location, target them through local SEO. Optimize your website for mobile to increase holiday sales Experts always recommend e-commerce websites to optimize for mobile, keeping it mobile first. Here are some tips to improve mobile conversion rates 4.

eCommerce 130

eCommerce X-cart Shipping Costs Shipping 130

Smile.io

OCTOBER 14, 2020

It’s go digital or face demise in a post-pandemic world That’s also why monitoring e-commerce trends is more important than ever before to ensure your digital experiences are up-to-date and relevant. Customers Prioritize Experience Over Product or Service Customer experience is the new battlefield of e-commerce.

Customer Experience 53

Customer Experience eCommerce Customer Social Media 53

Retail TouchPoints

MARCH 8, 2022

Now, as its users rely more on digital channels and content to make buying decisions, Babylist is reaching a new frontier of engagement with its Cribs Virtual Showroom , which builds on the success of the company’s physical pop-up experience in Venice, Calif.

Social Media 293

Social Media Leisure Consumer Toys 293

Smile.io

MAY 15, 2024

Positioning —How do you want customers to perceive your business compared to competitors? Promise —What values and customer experience can customers expect every time they engage with you? According to Google , a one-second site speed improvement can increase mobile conversions by 27%.

Payment Services 46

Payment Services Merchant Services eCommerce Payments 46

Retail TouchPoints

AUGUST 15, 2022

Results from Retail TouchPoints’ annual Customer Loyalty and Personalization Benchmark Report reaffirm that retailers are focused on building a strong foundation of first-party data to support their supply chain, in-store services, omnichannel marketing and experiential strategies. . Collect and Leverage First-Party Data .

Customer Loyalty 195

Customer Loyalty Customer Retail Shipping Costs 195

Retail TouchPoints

JULY 24, 2023

Shoppers are inundated with marketing information from retailers in their email inboxes, on social media, across in-store touch points and more. To determine which method will work best for each consumer, retailers must pay close attention to customer data. Raman began his career working on the Human Genome Project at the Dept.

Small Business Retail 215

Small Business Retail Marketing Retail Social Media 215

Retail TouchPoints

MARCH 15, 2022

Originally developed by Google in 2015, accelerated mobile pages (AMP) is open source technology designed specifically to boost how fast pages load on smartphones and tablets. Three years later, Google introduced AMP for email, which enables senders to include AMP components to create interactive email experiences for recipients.

Marketing 254

Marketing Document Payment Services Shopping Carts 254

Retail TouchPoints

SEPTEMBER 21, 2021

You have to have [social media] surveillance of course, but a better strategy is to use actual cloud-based software-as-a-service that handles the spikes for you,” Goetsch noted. Building Loyalty with Connected Consumer Experiences. Closing the ‘Phygital’ Service Gap: How to Create Connected Customer Experiences.

Payments 216

Payments Payment Services Customer Experience Social Media 216

Retail TouchPoints

DECEMBER 30, 2021

Like Gen Xers, they’re targeted by text scams, as well as social media scams that offer rewards, package tracking or peer-to-peer (P2P) money transfer confirmations. Two-factor authentication is required in some markets now, but it can add friction that diminishes the customer experience, especially for baby boomers.

Merchant Services 264

Merchant Services Customer Payment Services Social Media 264

ROI Revolution

JULY 18, 2022

To gain a deeper understanding of the current ecommerce landscape, we surveyed 170 digital marketing professionals about their top-of-mind trends, initiatives, and concerns for 2022. While mobile reigns in terms of traffic and impressions, when it comes to conversion rates, desktop is king. for mobile. compared to just 2.2%

Payments 146

Payments eCommerce Mobile Shopping Carts 146

Retail TouchPoints

NOVEMBER 18, 2021

They were initially intended to help people with mobility-related disabilities, but they have been useful for strollers, bicycles and hand trucks as well. Jennifer Peterson , Chief Executive of Easton Town Center, shared insights into how the shopping destination has embraced new tech and connected experiences to drive traffic and engagement.

Consumer 245

Consumer Merchant Services Social Media Technology 245

Wiser

JULY 11, 2022

Customer preferences rarely stay static for long and ensuring that you are up-to-date with trends and consumer demand can be essential to success. Maintaining Customer Loyalty. This can eventually lead to negative employee-customer experiences—hurting your brand image. 5: Leverage Customer Engagement.

Social Media 146

Social Media Retail Customer Loyalty Consumer 146

RTP blog

AUGUST 27, 2018

retailers should make sure they don’t ignore their multicultural customers, especially Hispanics. If anything, companies should actually put more focus on the Hispanic market: A recent survey. For instance, NRF’s latest back-to-school shopping survey broke down the average budget for the Hispanic shopper. found that U.S.

Marketing 150

Marketing Electronics Retail Mobile 150

GetElastic

DECEMBER 3, 2018

In fact, American businesses lose a whopping $62 billion a year due to bad customer experiences. The trick is to take care of the customer’s problem before the bad review spreads. They need to know that the business cares about their experience and not just their money. But, not all surveys are created equal.

Customer Retention 157

Customer Retention Improvements Customer Social Media 157

Ecommerce Platforms

MAY 18, 2021

Not only to add extra functionality to your site but also to help you manage other aspects of your business – customer service, marketing, lead generation, etc. For instance, you’ll need to find a way to: Streamline and enhance the customer experience. Answer customer questions. Schedule social media posts.

Social Media 210

Social Media Live Chat SEO Management 210

Kissmetrics

JULY 12, 2021

lets you send targeted messages to your customers that you can craft based on how they interact with your business. The best part about this tool is that it integrates with your mobile app or website so you can see data in real-time and triggers actions by adding in predefined rules. Basically, it makes personalized messages simple.

Marketing 362

Marketing Payment Services Payments Events 362

Kibo

DECEMBER 14, 2021

To meet the demands of this unique consumer and help capture the generation’s growing spending power, retailers must continue to invest in new technologies and digital shopping experiences. Merchants are shifting toward a fast and efficient customer digital shipping experience to meet the demands of the millennial shopper.

Social Media 62

Social Media Retail Mobile Omnichannel 62

Omnisend

APRIL 28, 2023

A recent survey revealed that over 50% of consumers globally prefer online shopping for two main reasons—it’s convenient and they can shop at any time. You can sell your products through your website, social media page, or any other online marketplace. And with mobile commerce , online selling is even more convenient.

Definition 88

Definition Shipping Costs Payment Services Merchant Services 88

Omnisend

APRIL 28, 2023

A recent survey revealed that over 50% of consumers globally prefer online shopping for two main reasons—it’s convenient and they can shop at any time. You can sell your products through your website, social media page, or any other online marketplace. And with mobile commerce , online selling is even more convenient.

Definition 88

Definition Shipping Costs Payment Services Merchant Services 88

Optimizely

OCTOBER 30, 2018

Rather than constantly looking for new business, it’s both easier and far more profitable to keep your loyal customers happy. They purchase from you regularly, they open your emails, they engage with you on social media, and maybe they even encourage their friends and family to shop with you. Step 4: Offer an incentive.

Customer 225

Customer Social Media B2C Channel 225

GetElastic

NOVEMBER 8, 2019

Problems, misunderstandings, and issues with orders occur in every shop and can’t always be avoided but quality support can ensure that the final customer experience is positive. To develop customer loyalty, they need to feel you have their back, regardless of the situation – that’s the job of your customer support team.

Social Media 158

Social Media Customer eCommerce Customer Loyalty 158

Retail TouchPoints

OCTOBER 21, 2022

McKinsey calls this embedded finance — when a financial product or solution is placed in a non-financial setting, for example on a social media platform or in a store (private label credit cards are one old-school example). The Venmo homepage feed mimics that of social media sites. Denise Leonhard, VP and GM, Venmo.

Payments 304

Payments Merchant Services Payment Services PayPal 304

Omnisend

DECEMBER 14, 2023

Irrespective of the size or stage of your business, the best ecommerce tools can help with the following: Optimize store performance Enhance customer experience Streamline operations Boost sales Success requires a strategic combination of tools tailored to your needs. These include email, live chat, phone, social media, and more.

Payment Services 78

Payment Services Shipping Costs eCommerce Shopify 78

Kissmetrics

MAY 4, 2021

Additionally, companies that want access to data-backed analytics to improve internal processes or enhance customer relations can also benefit from this service. Data collected by RocketSource has shown one of the greatest benefits of DaaS is improved customer experiences. D&B M-DaaS.

Marketing 186

Marketing Improvements Social Media Management 186

RetailMinded

OCTOBER 1, 2023

From harnessing the power of social media influencers to crafting intricate omnichannel campaigns , independent retailers must cross over the complexities of modern marketing tactics. Identify precise customer segments to craft hyper-personalized experiences that cater to the unique needs of each group.

Retail 52

Retail Workshop Social Media eCommerce 52

Retail TouchPoints

NOVEMBER 5, 2020

Mannequins, store layout and even music are all curated to express your brand identity and drive a unique customer experience. . A 2020 survey found that 50% of mobile traffic on Amazon was considered to be the new version of “window shopping.” Not to mention the fact that there is value in physical touch.

Retail 206

Retail Live Chat Recommendation Social Media 206

RTP blog

APRIL 26, 2019

You don’t have to go as far as accepting payment in Bitcoin, but with almost half of all mobile owners using a mobile wallet , at a minimum your business should acknowledge the expectation to pay for everything with a tap of a smartphone and move away from outdated POS systems. Mobile-friendly web site design. Use A/B testing.

Live Chat 150

Live Chat Payment Services Mobile Improvements 150

ESW

AUGUST 6, 2018

Sixty-eight percent of internet users in the European Union shopped online in 2017, says the 2017 survey on Information and Communication Technology. eCommerce has brought the shopping experience to their fingertips via computers and mobile devices, completely changing the way consumers shop. To create and manage shopping lists.

eCommerce 110

eCommerce Customer Social Media Mobile 110