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Top Loyalty Program Features (+How To Choose The Best Software)

Smile.io

The challenge for ecommerce brands is retaining customers and encouraging authentic customer loyalty.    Customer loyalty programs have played a considerable role in fostering repeat purchases. A recent study revealed that 90% of companies offer some sort of loyalty program.

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PetSmart Upgrades Loyalty Program with Personalization, New Tiers

Retail TouchPoints

PetSmart has added two new tiers to its renamed loyalty program, Treats Rewards , along with personalized offers, special benefits for members using services like grooming and Doggie Day Camp and additional rewards for charitable donations.

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Lowe’s Launches New Loyalty Program for DIYers

Retail TouchPoints

Lowe’s has launched a new loyalty program for “DIYers” that will sit alongside its existing MVP loyalty program for home improvement professionals. We created this loyalty program with their home improvement needs in mind, just as we did with the MVP Pro Rewards program for our Pro customers.

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Foot Locker Debuts ‘Store of the Future’ in New Jersey

Retail TouchPoints

The new location features a bold storefront, expanded footwear and accessory selections and an emphasis on sustainability and dynamic digital fixtures. The retailer plans to use learnings from this store, located in the Willowbrook Mall in Wayne, N.J.,

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Carter’s Introduces Revamped Loyalty Program with ‘Mom Math’ Campaign

Retail TouchPoints

Childrenswear brand Carter’s has joined the growing slate of retailers reimagining their loyalty programs in recent months. Formerly known as My Rewarding Moments, the revamped Carter’s loyalty program will now be called simply Carter’s Rewards and will allow customers to earn points and perks faster.

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Next-Gen Co-Brand Cards are Tailored to You, by You

Retail TouchPoints

In a world filled with loyalty offers, it’s all about offering the right rewards and experiences at the right moments. That’s expressing appreciation for loyalty: A customized experience and a personal touch that goes above and beyond, which has forever made me a brand advocate.

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Lacoste Expands NFT Loyalty Experiences in New Virtual Store

Retail TouchPoints

Lacoste has opened a new virtual store in partnership with Emperia to showcase its summer collection and expand the exclusive experiences tied to its NFT-based UNDW3 (pronounced “underwater”) loyalty program.

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