Remove sale-price-attribute
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The Complete Guide to The sale price Attribute In Google Product Feeds

Store Growers

What Is the Sale Price Attribute in the Product Feed? The sale price attribute in the product feed defines the product’s price during a sale. The value provided for this attribute shows in a product ad, but only if the merchant meets Google’s conditions.

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Fueled by Discounts and BNPL, Online Holiday Sales Grow 4.9%

Retail TouchPoints

Online holiday sales increased 4.9% November’s sales total of $123.5 billion , fueled by strong Cyber Week sales of $38 billion. Discounts in other categories ranged from 18% off appliance prices to 24% off for computers. of online sales, up from 47% in 2022. YoY, reaching $222.1 billion for the period from Nov.

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Retail Pricing is a Science – Not an Art

Retail TouchPoints

Now, these smart-to-market brands are taking this time of fluctuating costs and economic uncertainty to evaluate their pricing strategies. With margins being squeezed from rising inflation and inventory challenges, brands need to better align pricing with the current market conditions and consumer demand.

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Home Depot Posts 4.2% Sales Decline Following Years of ‘Unprecedented Growth’

Retail TouchPoints

comparable sales decline year-over-year. Total sales were $37.3 The declines were attributed to a slowdown following three years of “unprecedented growth” in which the retailer boosted its sales by over $47 billion , according to President and CEO Ted Decker. billion , down 4.2% from Q1 2022. billion due to weak demand.

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Product Substitution: How Savvy Retailers and Manufacturers can Build Supply Chain Resiliency, Reduce Costs and Improve Customer Experiences

Retail TouchPoints

Retailers can expect that customers will turn to other vendors; once this happens, they’ve lost both the sale and the customer’s trust and loyalty. For example, if a customer ordered a certain brand of paper towels, substituting an alternative brand of equal quality and price is an acceptable solution.

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How to Use Amazon Attribution For Ad Campaigns

Kissmetrics

Every Amazon seller knows how difficult it is to track and measure the impact of external advertising channels on sales. Amazon Attribution makes it possible for certain sellers to track what happens to every user they send to the platform. What Is Amazon Attribution? What Does Amazon Attribution Cost? Canada, the U.K.,

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4 Ways Retailers can Leverage Generative AI to Drive Revenue and Productivity

Retail TouchPoints

Global ecommerce sales, representing 22% of all retail sales, could increase to $5.4 Generative AI can dramatically improve customer experiences and drive revenue by helping shoppers find the products that most match attributes of what they’re looking for today, not just what they have purchased in the past.