Kissmetrics

DECEMBER 17, 2020

Google is constantly innovating and testing new features, and augmented reality (AR) is a hot topic right now. But Google’s visual search technology for Android, Google Lens, does a lot more than that. What Is Google Lens? Google Lens is integrated directly into the camera on some phone models.

Merchant Services 264

Merchant Services eCommerce SEO Clothing 264

Retail TouchPoints

APRIL 18, 2023

Get Creative with Content The line between content and commerce has significantly blurred, especially as consumers gravitate toward content-centered shopping experiences powered by AR/VR and shoppable videos. Shoppers can see trusted store badges when browsing on Google to help them feel more confident in who they’re buying from.

Merchant Services 286

Merchant Services Payment Services Social Media Retail 286

Retail TouchPoints

OCTOBER 21, 2021

In the world of ecommerce, Google is a bit of an anomaly: while a relatively minor player in the marketplace landscape compared to giants like Amazon and eBay , it is at the same time central to the shopping journeys of millions of consumers every day. We’re Not a Retailer, We’re Not a Marketplace’.

Merchant Services 299

Merchant Services Small Business Retail eCommerce Information 299

Kissmetrics

SEPTEMBER 2, 2020

Google may lead the search engine ranks, but they’re not the only player in the game. Compared to Google’s 72.94%, that may not seem like much — but with upwards of a third of US desktop searches coming from Bing (and Bing-backed AOL and Yahoo), it’s pretty huge. More than 70% of Bing users are over the age of 35.

eCommerce 311

eCommerce Merchant Services Shopify Events 311

Store Growers

APRIL 3, 2023

If you’re familiar with Google Shopping , you’ve probably heard about or even used Google Merchant Center (GMC), one of Google’s essential tools for uploading and customizing product data. This is especially important if you’ve engaged a freelance marketer or a marketing agency to manage your Google Ads for you.

Merchant Services 91

Merchant Services Management Information Marketing 91

Store Growers

MAY 10, 2023

Last Updated on May 10, 2023 If you’re just entering the world of Google Merchant Center and Google Shopping, you might feel a bit lost when it comes to utilizing their benefits or the nuances between them. What Are the Product Data Requirements for Google Merchant Center?

Merchant Services 91

Merchant Services Shipping Costs Article Information 91

GetElastic

APRIL 6, 2023

With the Google Merchant Center integration , brands can make their products available in the Google Merchant Center and under the Google Shopping tab with a few simple clicks. What is Google Content API for Shopping? Sign up for a free trial What can you do with Google Merchant Center?

Improvements 78

Improvements Demo Document Management 78

Store Growers

NOVEMBER 30, 2022

Being able to target Google’s massive user base can be a recipe for success for many Shopify stores as it allows you to get more visibility for your products. The easiest way to get started with Google Ads is on Google Shopping. And that journey starts with connecting your Shopify store to Google Merchant Center.

Merchant Services 91

Merchant Services Shopify Channel Information 91

Store Growers

DECEMBER 10, 2022

Before you can get started with Google Shopping you have to get Google Merchant Center running smoothly. It’s not always super clear what the problem is, and what you need to do in order to fix the problem. It’s not always super clear what the problem is, and what you need to do in order to fix the problem.

Merchant Services 91

Merchant Services Article Reference SEO 91

Retail TouchPoints

APRIL 5, 2022

Since spinning off from eBay and going public for a second time in 2015, PayPal has expanded its reach well beyond that one digital marketplace to more than 30 million merchants worldwide. When we have partnerships with these merchants they’re trusted brands, so consumers can feel good about shopping with those brands.”.

PayPal 361

PayPal Merchant Services Payment Services Cryptocurrencies 361

Store Growers

MAY 31, 2023

Last Updated on May 31, 2023 If you’re a merchant selling time-sensitive products with an expiration date, such as food, cosmetics, seasonal products, makeup, and so on, you’ll undoubtedly benefit from learning more about the [expiration_date] attribute. If you don’t, there is a high chance that Google will misunderstand your data.

Management 91

Management eCommerce Customer Improvements 91

Store Growers

JUNE 16, 2023

Last Updated on June 16, 2023 Since their introduction to Google Ads, dynamic remarketing campaigns have attracted a lot of attention among marketers. What Are Dynamic Remarketing Campaigns? If you know what visitors did on your page, you can show them personalized ads that are relevant to what they did during their last session.

Merchant Services 91

Merchant Services Shopping Carts Travel Events 91

Store Growers

JUNE 3, 2022

Advertisers use Google Merchant Center to connect their product feed to Google Ads. But Google Merchant Center offers a ton of other features on top of that. These extra features are called Google Merchant Center programs. What are Google Merchant Center Programs?

Merchant Services 91

Merchant Services Shipping Costs Payment Services Shipping 91

Store Growers

MAY 29, 2023

Last Updated on May 29, 2023 Ever heard of Google currency conversion? In 2016, Google launched a brand-new currency conversion feature that’s been a complete game-changer for merchants worldwide. What Is Google Currency Conversion and How Does it Work? If not, you’ve come to the right place!

Merchant Services 91

Merchant Services Shipping Costs Payments Shipping 91

Store Growers

MAY 22, 2023

If you’re a merchant, you already know that Google Shopping has many amazing features, one of them being the excellent program known as Product Ratings. This program lets merchants add reviews and star ratings to their product listings and ads, and it works only in specific locations where ads and product listings are obtainable.

Merchant Services 103

Merchant Services Improvements Games Customer 103

Store Growers

JULY 6, 2022

When you’re configuring your Google Merchant Center account, one of the essential parts to get right is the shipping settings. Google needs this information to be able to show an accurate comparison between advertisers, both in terms of shipping time and cost! How Shipping Settings Work in Google Merchant Center.

Shipping Costs 91

Shipping Costs Merchant Services Shipping Information 91

Store Growers

MAY 7, 2023

Last Updated on May 8, 2023 If you’re a beginner in online marketing and Google Shopping, you might not be aware of the importance of linking your Google Merchant Center account with Google Ads. GMC’s Tools & Settings button in the top center Then, click on “Linked Accounts.”

Merchant Services 91

Merchant Services Improvements Information Customer 91

FastSpring

FEBRUARY 22, 2024

Join us at the Moscone Center in San Francisco from March 18-22nd, for an extraordinary event dedicated to continually defining market innovations and providing insight into the future of games. The GDC Expo showcases the latest game development tools and services from leading technology companies such as AWS, Epic, and Google.

Games 141

Games Merchant Services Payment Services Demo 141

Store Growers

MARCH 7, 2024

Last Updated on March 7, 2024 Recommendations play a key role in Google Ads. They’re a way for Google to flag potential improvements to advertisers. And while a lot of them are solid “improvements” some are very harmful to the profitability of your Google Ads campaigns. Investigate and fix asap.

Recommendation 91

Recommendation Improvements Definition Other 91

Store Growers

JANUARY 20, 2023

Last Updated on January 20, 2023 Google wants its users to have the best possible experience after they click on an ad. So to help online retailers do better, Google created the Shopping Experience Scorecard. What is Google’s Shopping Experience Scorecard? Why is Google’s Shopping Experience Scorecard Important?

Shipping Costs 91

Shipping Costs Merchant Services Shipping Customer Experience 91

Store Growers

APRIL 9, 2023

In this article, we’ll introduce you to the material attribute and cover how to use it in Google Shopping, how to add it to your product feed, and how to deal with several main issues that might arise when using it. What Is the Material Attribute in the Product Feed? How Is It Used in Google Shopping?

Merchant Services 91

Merchant Services Jewelry Clothing Sporting Goods 91

Store Growers

JANUARY 24, 2023

Last Updated on January 24, 2023 Shopping Ads are one of the best known features in Google Ads. What are Free Product Listings? What are Free Product Listings? How to Set up Free Product Listings on Google We briefly touched on how Free product Listings work, but in this section, we’ll go a bit deeper.

SEO 103

SEO Article Information Shipping 103

Retail TouchPoints

MARCH 17, 2023

The retail store, on the other hand, appeared further down the road in ancient Greece, where merchants sold goods in the Agora city center. What is an NFT? What was once seen as a burgeoning opportunity is now being positioned as a bad investment. The first currency goes back to 3000 B.C.

Cryptocurrencies 311

Cryptocurrencies Automotive Merchant Services Arts 311

Groove

DECEMBER 22, 2020

In this blog, we're sharing how you can leverage Google, Facebook and Instagram ads to promote your B2B eCommerce store. In this blog, we're sharing how you can leverage Google, Facebook and Instagram ads to promote your B2B eCommerce store. B2B Advertising: What Is It? B2B Advertising With Google. Google Shopping Ads.

B2B 347

B2B Social Media Merchant Services Reference 347

Store Growers

JUNE 7, 2023

That’s what Google’s product category aims to define, the right category of products for the right searches. In this article, we discuss what google_product_category is, how it’s used in Google Shopping , which format is accepted, and how it relates to product_type. How Is google_product_category Used in Google Shopping?

Merchant Services 91

Merchant Services Food and Beverages Supplies Multichannel 91

Store Growers

JUNE 7, 2023

That’s what Google’s product category aims to define, the right category of products for the right searches. In this article, we discuss what google_product_category is, how it’s used in Google Shopping , which format is accepted, and how it relates to product_type. How Is google_product_category Used in Google Shopping?

Merchant Services 91

Merchant Services Food and Beverages Supplies Multichannel 91

ROI Revolution

OCTOBER 10, 2022

Performance Max is the new campaign type that has officially replaced Smart Shopping across all Google Ads accounts. In this infographic, uncover all the details you need to know about PMax, including what it is, how it works, how to evaluate your campaigns, and more. What You Need to Know About the Switch to Performance Max.

Information 78

Information eCommerce Search Marketing Marketing 78

ROI Revolution

MARCH 2, 2020

In an exciting recent announcement , which was followed by an email to merchants, Google provided more information about the surfaces across Google program. The surfaces across Google program is exciting for that exact reason. What’s New? What’s New? Product Feed Best Practices. description. image_link.

Shipping Costs 131

Shipping Costs Recommendation Information Accessories 131

Store Growers

JUNE 14, 2023

Last Updated on June 14, 2023 If you’re working with Google Merchant Center and Google Shopping , you’re probably already aware of the existence of Performance Max, but if you’re wondering what all the hype is about surrounding it, read on. What Are The Main Benefits of Performance Max Campaigns?

Merchant Services 91

Merchant Services Jewelry Small Business Retail eCommerce 91

Store Growers

MARCH 13, 2023

There are several such attributes in Google Shopping. In this piece, we’ll discuss the gender attribute and cover what it is, how Google uses it, how users benefit from it, and the formatting requirements for entries to this attribute. What Is the Gender Attribute in the Product Feed? Let’s dive straight into it.

Apparel 91

Apparel Accessories eCommerce Platforms Fashion 91

Store Growers

JUNE 11, 2018

“I just got a mail from Google saying they’re suspending my Merchant Account got suspended!” A couple of days before, she had reached out to me with some questions about Google Shopping. She was trying to figure out how to get started and create a Google Shopping feed but was running into a lot of errors.

Merchant Services 168

Merchant Services Shipping Costs WooCommerce 3dcart 168

Store Growers

APRIL 27, 2023

Product categorization teaches Google about the products you sell. The more Google knows about the product, the better its algorithms can match that product with relevant search queries. There are two ways to categorize items from your inventory: either through the Product Type attribute or Google Product category.

Supplies 91

Supplies Improvements Recommendation Other 91

Store Growers

MARCH 26, 2023

What most of us don’t know is that those barcodes are actually a visual representation of unique product numbers which convey a lot of information about the item we buy (including details about its manufacturer). What Is a GTIN? As a product identifier, GTIN is integrated with other international standard identifiers.

Merchant Services 91

Merchant Services Reference Books Payment Services 91

Store Growers

MARCH 28, 2023

Last Updated on March 29, 2023 Some attributes for Google Shopping feeds serve to make accounting and conversion reporting easier. We’ll cover the cost of goods sold attribute: what it measures, how merchants can benefit from it, how to format entries for it, and how to solve potential feed issues.

eCommerce Platforms 91

eCommerce Platforms Reference Article eCommerce 91

ROI Revolution

AUGUST 31, 2023

Last month , we shared the latest on ChatGPT, AI shopping features, building trust for Google Shopping, and more. As usual, not much detail is available about what’s changing, but the ROI Revolution SEO team is keeping an eye on our clients’ site performance and rankings for changes and potential trends.

SEO 78

SEO Merchant Services Article Blog 78

Blue Winston

JUNE 3, 2021

What is Shopify? If you want to successfully promote your products from Shopify via Google Shopping , you must fulfill Google’s specific requirements. Shipping to countries where Google Shopping is available. Required accounts You need to make sure you already have these accounts to start promoting on Google Shopping.

Shopify 98

Shopify Merchant Services eCommerce Shipping Costs 98

Store Growers

MARCH 23, 2023

But what to do when there are no identifiers for your item? What Is the Identifier Exists Attribute in the Product Feed? For example, when there is no identifier (no GTIN, no MPN, and no brand), you can indicate this to Google using this attribute. How Is the “Identifier Exists” Attribute Used in Google Shopping?

Consumer Electronics 91

Consumer Electronics Electronics Apparel eCommerce Platforms 91