How Bark is Creating Products and Experiences that Pups (and Pup Parents) Love
Retail TouchPoints
APRIL 26, 2024
Bark is one company that is laser-focused on engaging these pet lovers — specifically, pup parents. The company was founded in 2012 with its core product offering, BarkBox. McDonnell: Today, the majority of our marketing is done through social media, where we have a very large following. What are your top priorities?
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