Optimizely

AUGUST 28, 2019

The health and wellness marketing is crowded with buzzwords, but OWYN wants to put their money quite literally where their mouth is with plant-based and allergen-free protein shakes. But how has OWYN CMO Mark Olivieri managed to communicate their mission to the right customers and differentiate from competitors? Enjoying this episode?

Marketing 186

Marketing Information Social Media Consumer 186

Retail TouchPoints

OCTOBER 24, 2022

Only a few short years ago, all you heard from marketers was how linear TV was dead. If your DTC brand is like Kettle & Fire, you’re probably good at marketing, and with a product that solves problems for consumers, your brand will grow strong for the first five years. Marketing Goals Dictate Your Media.

Retail 213

Retail Beauty and Health Subscription Games 213

Retail TouchPoints

FEBRUARY 22, 2021

In the end, Kerrits closed out 2020 with growth in both its wholesale and DTC channels, with the latter increasing by an impressive 150% , according to Sara Florin, Senior Director of Branding and Marketing at Kerrits in an interview with Retail TouchPoints. Burgeoning Livestreaming Program Helps Build Brand Equity.

Events 264

Events Shipping Costs Outdoor Shopify 264

Retail TouchPoints

DECEMBER 14, 2021

Likewise, in retail design and experiential marketing, visual design and merchandising are also subject to an audience that now experiences the physical space virtually through these brand ambassadors who leverage their online social influence. This exercise is a critical foundation to the experience design phase.

Social Media 317

Social Media Events Document Marketing 317

Retail TouchPoints

JULY 13, 2023

Compliance is how companies can easily onboard new customers and grow faster, as well as navigate through red tape to get into new markets with ready-to-go products and services. Compliance is much more multi-faceted than being up to date on which regulations are in effect in different markets.

Merchant Services 246

Merchant Services Payment Services Payments Banking 246

OrderDynamics

MARCH 14, 2018

Ascend 2018: Happiness = Omni-channel Services. Happiness is like a muscle – and has to be developed and exercised. Now apply these positive thoughts to you omni-channel services in retail…. Episerver Campaign (for Retail Marketers) . Naturally, as a marketer I could not pass up this session. See point one.

Channel 50

Channel Technology eCommerce POS 50

Groove

AUGUST 22, 2022

In eCommerce, brands are constantly searching for new ways to make their products accessible to new markets. By offering your perishable products directly to consumers outside of your existing in-person sales channels, you will earn new brand champions without sacrificing profit margins to middle-men and chain grocery stores.

Shipping Costs 195

Shipping Costs Shipping Food and Beverages Merchant Services 195

Retail TouchPoints

OCTOBER 15, 2021

Because of efforts to address this mismatch of product and real-world sizing, Coresight Research estimates that the value of the extended-size market for women will grow to $32.3 this year alone, representing approximately 21% of the total women’s apparel market. As Marci noted, it’s “not just a one-off, box-ticking exercise.

Consumer 290

Consumer Retail Merchant Services Fashion 290

Kissmetrics

AUGUST 5, 2021

For fitness service providers, this means one thing: you need an effective marketing strategy to stand out in this fast-growing, high-stakes marketplace. Every industry has its own unique marketing challenges , and the fitness sector is no exception. Business-to-consumer (B2C) marketing , as it’s called, comes with its own challenges.

Social Media 319

Social Media B2B Marketing B2C 319

BigCommerce

JULY 25, 2018

As the director of ecommerce for Natori, a leading fashion brand, I’ve spent the last several years developing our direct-to-consumer channel. Expanding our direct-to-consumer channel has successfully served our customers in new ways, but it has been a challenge and a learning process every step of the way. and internationally.

Consumer 174

Consumer eCommerce Multi-channel B2C 174

GetElastic

AUGUST 13, 2021

Self-care is anything that enables you to take care of yourself and manage your own well-being. Self-care is good for your mental health, it can help manage your day-to-day stress, lower your risk of illnesses, and increase your energy. Shaneil, Senior Product Marketing Specialist, spent the day with family. I needed it!

Hobbies 148

Hobbies Management Books Definition 148

Omnisend

DECEMBER 27, 2021

This bolt-on strategy is a smart way to expand your marketing strategy. By the end of this article, you’ll have a better understanding of what affiliate marketing is and how you can add it to your arsenal of digital marketing techniques. Affiliate marketing is like word-of-mouth referral. Why start my own program?

eCommerce 148

eCommerce Social Media Channel Marketing 148

RTP blog

AUGUST 5, 2019

We have certainly become more conscious about the foods we consume to better manage our health. Superfoods such as kale, berries, turmeric, avocado, ginger and salmon contain important nutrients that may link to metabolism control, weight management, improved energy, immunity and overall wellness. Stay tuned for mesonutrients.

Beauty and Health 150

Beauty and Health Travel Electronics Consumer Electronics 150

SellBrite

OCTOBER 24, 2017

As we quickly approach what is for many ecommerce businesses their most profitable months of the year, many marketers are busy developing holiday-themed campaigns, getting budgets approved, and thinking about all the things they could do to drive more sales before year-end. Get the 7-Step Content Marketing Checklist for Ecommerce [DOWNLOAD].

eCommerce 149

eCommerce Marketing Social Media Shopify 149

Omnisend

AUGUST 29, 2021

Stores embracing product analysis and harnessing SMS marketing can also weather these storms and ride them out triumphantly. Even smaller sales, like Easter-orientated sales, still take a huge part of a month’s marketing pie. However, the same applies to software that helps with time management and organization.

Outdoor 148

Outdoor Gifts Events Electronics 148

Omnisend

APRIL 15, 2021

Although omnichannel marketing and customer support initiatives are not new, most companies struggle to integrate these omnichannel tactics into their loyalty programs. Members can use the NikeFuel app to upload their exercise activities, monitor their training, and compare their progress with others. Let’s get started! Add VIP tiers.

Omnichannel 78

Omnichannel Shipping Costs Social Media eCommerce 78

Omnisend

APRIL 15, 2021

Although omnichannel marketing and customer support initiatives are not new, most companies struggle to integrate these omnichannel tactics into their loyalty programs. Members can use the NikeFuel app to upload their exercise activities, monitor their training, and compare their progress with others. Let’s get started! Add VIP tiers.

Omnichannel 78

Omnichannel Shipping Costs Social Media Reference 78

ChannelAdvisor

JUNE 24, 2022

Athletic brands showcasing exercises to try. Log in to the TikTok Ads Manager and specify your campaign objectives, name and budget. . ChannelAdvisor began supporting TikTok advertising in April 2022, offering managed support to help you: Streamline campaign creation, management and reporting across ad types.

Social Media 93

Social Media Merchant Services Management Webinar 93

Retail TouchPoints

MAY 5, 2021

DRINKS sells wine directly through its DTC platform Wine Insiders and also offers an enterprise solution to facilitate online wine sales at major retailers including Kroger , Thrive Market , Boxed.com , The Wine Shop on Instacart and its newest client, Macy’s. FastGrowingTrees is overcoming that hurdle through extensive national marketing.

Automotive 279

Automotive Food and Beverages eCommerce Consumer 279

PERQ

NOVEMBER 14, 2022

To kick off the conversation, Kelley Shannon, the senior VP of Marketing at Bozzuto was kind enough to share the Renter Journey Map that their property management company (PMC) used to put together a visual of a typical leasing journey for their properties. LOOKING AT THE NEW RENTER’S JOURNEY MAP. MULTICHANNEL AND OMMNICHANNEL.

Multichannel 69

Multichannel Omnichannel Technology Channel 69

Ecommerce Platforms

SEPTEMBER 16, 2019

Bear in mind, the fact that the merchant needs to do some extra logistics planning and marketing as well. So there's absolutely no excuse for not having a manageable business plan in check. Marketing your business. Choosing the right sales channel. Do a Product Market Research. So what needs to be done?

eCommerce 172

eCommerce Merchant Services Payment Services Shipping Costs 172

lateshipment

JUNE 11, 2020

While most businesses have, unsurprisingly, struggled under these extraordinarily challenging circumstances, some have managed to step up to the situation and stay relevant. And yet, even in this situation, some businesses have managed to adapt. A quality Delivery Experience Management platform can help you do that.

Social Media 225

Social Media eCommerce Shipping Costs Fashion 225

Dynamic Action

APRIL 25, 2023

Nostalgic perks for the merchandiser previously included travel to fashion capitals to explore competitors and the market in person. Even more importantly, how can you stay competitively priced against key players in your market to ensure you remain relevant? You manage multiple data sources.

Retail 62

Retail Travel Definition Marketing 62

SellBrite

FEBRUARY 27, 2019

Both brands have managed to create the expectation of exceptional customer experience and quality—with their packaging. In the bestselling marketing book Blue Ocean Strategy , authors W. The authors created a strategy canvas exercise that’s designed to help businesses figure out where there’s an opportunity to stand out.

eCommerce 139

eCommerce Social Media Magazine Subscription 139

ChannelAdvisor

OCTOBER 22, 2021

In the session, Ives and Hearn also presented evidence that buyers are researching and purchasing on more channels than in previous years. Give as many choices in delivery as possible, because consumers are exercising their ability to select the fastest, most convenient option for them. E-commerce activity is still on the rise. .

Consumer 98

Consumer Shipping Costs eCommerce Shipping 98

lateshipment

MAY 28, 2020

CAC includes the cost of marketing and sales. The simplest way to calculate CAC is to divide marketing and sales costs combined for a period by the number of customers acquired during the period. For example, let’s say a small business spends $100,000 in a year on marketing and sales. Final Word.

Shipping Costs 246

Shipping Costs Customer Retention Shipping Small Business Retail 246

ChannelAdvisor

OCTOBER 22, 2021

In the session, Ives and Hearn also presented evidence that buyers are researching and purchasing on more channels than in previous years. Give as many choices in delivery as possible, because consumers are exercising their ability to select the fastest, most convenient option for them. E-commerce activity is still on the rise. .

Consumer 97

Consumer Shipping Costs eCommerce Shipping 97

Korona

MARCH 2, 2021

Social Media Manager. Social Media Manager. Marketing is cheap and all you need is an appropriately-sized vehicle for whatever it is you’re transporting. A lot of individuals are now monetizing their content through their blog, social media channel, YouTube account, Patrone, or even TikTok. Moving and Courier Business.

Small Business Retail 98

Small Business Retail Shipping Costs Social Media POS 98

ChannelAdvisor

MARCH 3, 2023

In reality, it’s the most important characteristic a business can have in a changing market and economy. No one knows, making it crucial to stay organizationally agile for market changes big and small. Organizational agility is a company’s ability to react and move quickly when the market changes. What Is Organizational Agility?

eCommerce 52

eCommerce eCommerce Platforms Multichannel Shipping Costs 52

ChannelAdvisor

MARCH 3, 2023

In reality, it’s the most important characteristic a business can have in a changing market and economy. No one knows, making it crucial to stay organizationally agile for market changes big and small. Organizational agility is a company’s ability to react and move quickly when the market changes. What Is Organizational Agility?

eCommerce 52

eCommerce eCommerce Platforms Multichannel Shipping Costs 52

ChannelAdvisor

JUNE 24, 2022

Athletic brands showcasing exercises to try. Log in to the TikTok Ads Manager and specify your campaign objectives, name and budget. . ChannelAdvisor began supporting TikTok advertising in April 2022, offering managed support to help you: Streamline campaign creation, management and reporting across ad types.

Social Media 59

Social Media Merchant Services Management Webinar 59

Teamwork Retail

JUNE 10, 2020

In times of uncertainty peoples habits are the first thing to go, from exercise regimes to shopping behaviors, companies have to work twice as hard for the same level of engagement and success across their retail channels. Looking For Advantages. What sets your brand apart? Explore the Omnichannel Experience.

Payment Services 48

Payment Services Retail Point of Sale Channel 48

BigCommerce

JULY 2, 2018

Digital marketing and social media are constantly changing. While it’s not always easy to keep up, have a great strategy in place so your marketing is effective regardless of the changes the platforms make. Video is king right now on all marketing channels. Ecommerce Manager at Terramai, Terramai. Have focus.

BigCommerce 299

BigCommerce Small Business Retail Jewelry Shopping Carts 299

FastSpring

JANUARY 26, 2024

With years of experience at managing customer success (CS), Jake Dipple knows how important it is to foster collaboration between businesses and their customers. How CS impacts your ARR, product value, and marketing. And much more! Jump to highlights. Listen to the episode to hear more details.

Customer 157

Customer Payment Services Payments Other 157

Algopix

AUGUST 30, 2023

As an eCommerce seller, your time is precious, and podcasts allow you to absorb insightful content while multitasking – whether it’s during your commute, exercise routine, or while handling routine tasks. As technology, consumer behaviors, and market dynamics evolve, staying stagnant can quickly render your strategies obsolete.

eCommerce 108

eCommerce Shopify Information Technology 108

Talkoot

APRIL 19, 2021

Logistics is not just central to war, but to the functioning of civilization; last month’s Suez Canal blockage is estimated to have cost the shipping industry an eye-watering $9.6bn every day as an anxious world- not just supply chain managers- fretted about delayed shipments and goods shortages. Silos between marketing and product.

Shipping Costs 78

Shipping Costs SEO Social Media Reference 78

Steve Dennis

FEBRUARY 8, 2021

Just about everything—from how school and work get done, to how we exercise and attend industry conferences—is moving to some form of physical and digital hybrid. The reality that the customer is the channel and that remarkable retailers must strive to provide a harmonized experience has been emerging for well over a decade.

Retail 103

Retail eCommerce Home Furnishings eCommerce Software 103