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‘The Spotify of Fashion’: A Look Inside the New Shopping Platform from the Founder of True Fit

Retail TouchPoints

Described as a “constantly learning fashion marketplace,” the platform combines AI and human curation to present each shopper with a personalized selection of fashions from more than 2,000 participating brands. Brandon Holley, Chief Fashion Officer, Shoptrue That push and pull is evident in the platform they are building.

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3 Ways Livestreaming is Shaking Up the Retail Marketing Playbook

Retail TouchPoints

Cutting-edge brands and retailers are embracing the authentic, real-time nature of livestreaming to: Amplify and capitalize on influencer partnerships; Position business leaders and associates as trusted experts; and Replicate the magic of in-person fashion shows and product drops. consumers have tuned into a livestreaming event.

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How One UK Destination is Redefining the Shopping Center  

Retail TouchPoints

Experts indicate that the root of shopping malls’ “identity crisis” is their inability to effectively leverage data to curate experiences that represent the full scope of consumers’ needs and lifestyles. That is, until Dolphin Centre in the UK. That means being much more content-focused and more audience-focused.”

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Shein and Temu Face Congressional Scrutiny Over Imports, Forced Labor

Retail TouchPoints

consumers, allowing them to provide less robust data to CBP [U.S. But in large part to compete with the growing competition from Temu, Shein added a third-party marketplace of its own in May 2023 and is now expanding beyond fashion into other categories. ” [Editor’s Note: This story was updated on June 26, 2023 at 3 p.m.

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Which Retail Tech Is The Real Deal?

RTP blog

Every year, the retail industry generates hype about the next great technology that’s going to change the customer experience forever. And while many of these technologies eventually do enhance the shopping experience in a variety of ways, it’s rare that the practical reality equals the initial promise.

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Risk averse GenZ and Millenials make over 90% of purchases via a debit card says ClearPay

365 Retail

ClearPay’s Richard Bayer, EVP, Country Manager and Head of Sales , while on a panel at the Ecommerce Expo, co-located with Technology for Marketing, said “GenZ and millennials make over 90% of their purchases using a debit card. Brands need to be flexible in meeting their consumers’ needs. said Krista Nordlund. said Krista Nordlund.

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Smile For The Camera: Use Selfies To Boost Customer Engagement

RTP blog

By Adam Blair, Executive Editor The new Broadway musical Amélie , based on the beloved 2001 movie starring Audrey Tautou, takes place in a long-ago, far-away place. A lot of the story depends on two important pieces of pre-smartphone technology: photo booths and pay phones. Gen Z readers, ask your parents to explain.