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Black Friday Football Post-Game Report: A Win for Amazon, but Room for Growth

Retail TouchPoints

Our Editor’s Perspectives columns offer insights and opinions from the Retail TouchPoints editorial team as they dig into the latest trends in retail, marketing and tech. This Black Friday the only rushes that were covered the following day were those that took place on the football field during the NFL’s first-ever Black Friday game.

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Inside the Online Bookstore Building a ‘Model for Small Businesses to Compete with Amazon’

Retail TouchPoints

“Right before we launched, I had a panic attack when I did the math of how many customers we would need to survive,” recounted Andy Hunter, Founder and CEO of Bookshop.org in an interview with Retail TouchPoints. “It and Hunter estimates that the site has saved as many as 400 bookshops from going out of business. “In

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23 Low Budget Online Marketing Strategies for Small Businesses

Kissmetrics

If you’re a small business owner trying to compete in the big leagues , this blog is for you. Even though I’ve been in the game for a long time, I still perform fresh keyword research several times a week. People will start to recognize your name and business. What a waste of money! Don’t get me wrong.

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UK small businesses squeezed by shrinking sales and unapproved debt

365 Retail

UK small businesses are navigating slowing sales growth, increasing payment waiting times and persistently soft jobs results, according to the latest data from Xero , the global small business platform. Although small business sales rose 4.5 percent y/y as rising costs put a squeeze on consumer spending.

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13 Retail Marketing Tips For Small Businesses In 2023

RetailMinded

The retail landscape has changed drastically over the past few years as businesses continue to ride the wake of a subsiding pandemic. Contactless shopping, delivery, and curbside pickup — once a public health necessity — have now turned into conveniences many consumers regularly expect. Nearly 80% of U.S.

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As Consumers Lose Faith in Traditional Institutions, Brands are Bridging the ‘Trust Gap’

Retail TouchPoints

A global pandemic, social unrest, the proliferation of “fake news” and political gridlock have led to an erosion of consumers’ faith in some of our country’s most revered institutions. Conversely, trust in large and small businesses has increased significantly since the pandemic.

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NRF: Shoppers Are Spending for Valentine’s Day and Super Bowl Despite Pandemic Pressures

Retail TouchPoints

consumers tune in to the big game. consumers plan to celebrate Valentine’s Day in 2022, up from 52% in 2021. Not all of that spending will go to product purchases at retail — 41% of survey respondents said they would “love to receive the gift of experiences,” up from 36% in 2021. 13, will add another $14.6