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How Brands can Drive Sales with Innovative Textiles

Retail TouchPoints

As consumers become increasingly proactive and sophisticated when it comes to their health, they are more interested in purchasing wearable technology than ever before. Additionally, innovation reaches beyond just technological implementations, which offer brands more points of interest to excite customers.

Clothing 147
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Meta Debuts Suite of New AI Tools Including Chatbots, Celeb Voices and Image Editing

Retail TouchPoints

And while Meta hasn’t completely abandoned its namesake, the metaverse — reveals at the event also included the new Quest 3 VR headset and upgrades to its line of smart glasses with Ray-Ban — the company has clearly shifted its focus to this year’s hottest technology, AI. As to the question of “why?”

Magazine 325
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Brands and Consumers: How TikTok is Changing the Dynamics

Retail TouchPoints

Well, the video sharing app is rapidly changing the face of discovery opportunities and influencer marketing, and instantly improves the customer experience in the world of cross-channel retailing. TikTok is undoubtedly at the forefront of technological innovation and more advanced, engaging content.

Consumer 246
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5G and the latest digital transformation

GetElastic

Sal Visca, CTO at Elastic Path is looking forward to the disruption this new technology is about to cause. While, this new generation of communication provides up to 20 times more performance, it’s the other characteristics of 5G that will really change the game,” Visca said in an article in Gigabit Magazine.

Magazine 163
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How This Custom eCommerce Integration Streamlines This Client's B2B Operations

Groove

eCommerce Integration: Improving B2B Operations. Prior to enlisting our team's help, Perform Group used outdated technology, managed their own servers in Magento, and needed a better platform to run their eCommerce solution on. To alleviate these frustrations and improve the overall customer experience , our team stepped in to help.

B2B 221
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The Top 10 Sessions to See at IRCE 2018

Optimizely

IRCE 2018 takes place from June 5 to 8 at McCormick Place West in Chicago and, with an agenda put together by the experts at Internet Retailer magazine, it’s a can’t-miss event for everyone in ecommerce. Vish Ganapathy, Managing Director and Global Retail Technology Lead, Accenture. Wednesday: June 06. 10:30 AM – 11:00 AM.

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What is Geofencing Marketing?

Kissmetrics

With technologies like GPS and radio frequency identifiers, marketers can specify a perimeter or boundary based on a real-world location. According to QSR magazine, a company conducted an experiment to determine location-based ads’ effectiveness in increasing breakfast sales. Let’s start by discussing the basics.

Marketing 315