BigCommerce

JANUARY 25, 2018

All your marketing efforts. There are two main types of images that should be used on your product page and across your marketing channels. The first are clean-cut, white background, product-only images. If the light is too harsh, you can diffuse it by placing a cloth or white paper over the window (see image above).

White Paper 419

White Paper Clothing Outdoor Improvements 419

ROI Revolution

MAY 30, 2023

We Have the Technology: Programmatic Trends Driving the Future of the Industry A critical factor in the ad industry’s increasing reliance on digital has been the development of tech in programmatic advertising trends. Purchasing decisions have increasingly become an extension of a consumer’s personal identity.

eCommerce 148

eCommerce White Paper PPC Consumer 148

GetElastic

SEPTEMBER 6, 2021

This post was originally published on September 25, 2019 and has been updated for accuracy and relevancy in the market. He now serves as an expert and consultant for mid-market and global B2B firms in the areas of ecommerce strategy, digital transformation, digital marketing and technology evaluation.

B2B 144

B2B eCommerce White Paper Seminar 144

Kissmetrics

JULY 25, 2017

If you’re truly data driven, you can even have the system crunch the numbers and figure out the average cost to acquire people who downloaded your white paper, for example. Kissmetrics Campaigns is a behavior-based email marketing tool. “Which email encouraged them to do so?”. Did you know?

White Paper 196

White Paper Download Shopping Carts Information 196

UpSellIt

NOVEMBER 22, 2021

If you’re a B2B marketer, you understand the process of closing a sale takes time. However, it’s still crucial to incorporate conversion rate optimization in your digital marketing strategy to find success. Conversion types also differ, as your desired action may be to book a demo, download a white paper, or fill out a form.

B2B 174

B2B White Paper Download Demo 174

RTP blog

MARCH 17, 2017

In a white paper , NCR shared data that confirmed that while 94% of 18-to-34-year-olds use self-checkout, 87% of 55-to-64-year-olds and 73% of shoppers 65 and older also use self-checkout. Familiar Technology Even the most tech-savvy consumers can encounter problems in the self-checkout line.

Mobile 150

Mobile White Paper Payment Services Shopping Carts 150

Dynamic Action

NOVEMBER 17, 2017

Retailers must have connected data and sophisticated technology to prescribe actions where the most value can be delivered for the consumer and most profit to the business. However, there are many decisions about a retail business that are taken on a day-by-day, hour-by-hour, or minute-by-minute basis that need a completely new approach.

White Paper 48

White Paper Retail Download Technology 48

GetElastic

SEPTEMBER 26, 2019

He now serves as an expert and consultant for mid-market and global B2B firms in the areas of ecommerce strategy, digital transformation, digital marketing and technology evaluation. Matt Clark, Global Head & VP, Ecommerce and Digital Marketing, Premier Farnell/Avnet. Twitter LinkedIn. Twitter LinkedIn.

B2B 163

B2B eCommerce Multi-channel White Paper 163

GetElastic

SEPTEMBER 15, 2021

Customer Loyalty Programs: Almost all B2B marketers strive to find a balance between acquiring new customers and retaining existing customers. However, data shows that: 33% of marketers plan to increase spending on customer acquisition, versus only 18% on customer retention. Creating personalized product recommendations.

B2B 146

B2B eCommerce Customer SEO 146

365 Retail

AUGUST 7, 2023

That’s according to new research from Optimizely , the leading digital experience platform (DXP) provider, which reveals that while personalisation holds great potential for enhancing customer loyalty, the reliance on assumptions and outdated technology remain major obstacles.

Consumer 52

Consumer Customer Loyalty Technology Marketing 52

365 Retail

FEBRUARY 10, 2023

The research polled 300 decision makers with a responsibility for sales or marketing and found a surprisingly high number are utilising additional channels alongside Amazon. Businesses should look to partner with industry experts and leading technology to get their offering right and ensure consistency across platforms.”

Channel 121

Channel Consumer Electronics Consumer Electronics 121

Profitero

APRIL 18, 2017

And technology platforms and services will continue to emerge and evolve at a rapid pace. The key question becomes: What can alcohol brands do to influence shopper behavior and engage with online retailers and technology platforms? Alcohol brands must figure out ways to collaborate with these up-and-coming technology platforms.

White Paper 60

White Paper Food and Beverages Multi-channel eCommerce 60

ROI Revolution

APRIL 12, 2022

That’s why we surveyed 170+ digital marketing professionals from brands and retailers in a wide range of industries and business types to determine the top trends, initiatives, and concerns for marketers this year. In this article, dive into the top 5 digital marketing initiatives that brands are focusing on in 2022.

Marketing 172

Marketing Social Media White Paper SEO 172

365 Retail

OCTOBER 26, 2023

The RTT whitepaper – ‘ Change Or Fail: Why Innovation Is The Business Survival Issue Retailers Can’t Ignore ’ – suggests omnichannel retailers should be spending between 4-8% of their revenue on technology per annum. However, currently most retailers only spend between 1.5-3%, year-on-year.

Retail 58

Retail Multichannel Technology Download 58

Profitero

APRIL 27, 2017

Here we outline some global initiatives that should be on everyone’s radar screen, taken from Profitero’s recent white paper: How Alcohol Brands Can Tap the eCommerce Opportunity. The Deliveroo/ Heineken partnership could very well portend a delivery model to come in other markets. Amazon and BrewDog. Jan 2017 No. of Products.

White Paper 68

White Paper Internet Retail Online Retail eCommerce 68

ChannelAdvisor

DECEMBER 19, 2019

So before you begin to seek out entirely new ways to market, sell and fulfill, it pays to take a look back at time-tested strategies. From optimizing your digital marketing to automating fulfillment — plus many other methods in between — this playbook is a great resource when you want to be sure you’re covering all bases. #1:

eCommerce 40

eCommerce White Paper Fulfillment Marketing 40

Kissmetrics

MARCH 15, 2021

Is email marketing dead? Email marketing is still going strong and is possibly the best possible strategy to grow your business. Email marketing is still going strong and is possibly the best possible strategy to grow your business. After all, what’s the good of marketing to someone if they’re not there? Why is that?

Marketing 361

Marketing White Paper Download Social Media 361

ChannelAdvisor

AUGUST 28, 2019

Throughout the marketplace’s decades-long history , the company has set new standards and reset customer expectations across the entire landscape — from marketing to selling to fulfilling. It serves as a guide to key technologies sellers can use to keep pace, with actionable takeaways and best practices on: Optimizing inventory.

eCommerce 49

eCommerce White Paper Download Internet Retail 49

ChannelAdvisor

DECEMBER 10, 2019

With so many advanced advertising opportunities for reaching consumers on dominant channels like Google, Amazon and Facebook, digital marketing is still a strong option for getting excess inventory in front of purchase-ready consumers. Step up your paid search strategy . Looking for more ways you can get ready for the year ahead?

Shipping Costs 55

Shipping Costs White Paper eCommerce Fulfillment 55

OrderDynamics

JANUARY 24, 2019

The retailer plans to add the technology to 800 stores by the end of the first quarter. Cucinelli blends the traditions of Italian design with innovative technologies. Nike took the courageous step of using Colin Kaepernick in its lauded marketing campaign. A Kroger customer scans the EDGE digital shelf to get an online coupon.

White Paper 52

White Paper Vend Customer Experience Events 52

365 Retail

DECEMBER 20, 2023

GenAI in 2024 – from mainstream hype to dial-moving reality As part of its Innovation Outlook for 2024, the RTT whitepaper predicts that technology investments will continue to help separate retail’s winners from losers through 2024.

Beauty and Health 63

Beauty and Health Food and Beverages Retail Leisure 63

365 Retail

JUNE 19, 2023

Additionally, the results show that consumers around the world continue to prioritise purchasing from brands that have similar values to their own, expect easy returns and are open to utilising emerging retail technologies. 40% of consumers rank an easy return process as one of the top two services a retailer should offer.

Consumer 71

Consumer B2C Merchant Services Omnichannel 71

OrderDynamics

OCTOBER 9, 2018

More recently, technology firms have started to layer in easier and faster ways to customize their systems. All this we did to bring customers straight to the out-of-the-box, highly configurable, cloud-technology stage. Pressure to adopt out-of-the-box solutions that are affordable for the mid market. New World DOM.

White Paper 50

White Paper Telecommunications Management Technology 50

BigCommerce

AUGUST 17, 2018

You’ve probably noticed that there are dozens of SaaS products on the market claiming to ease your transition into ecommerce. Marketing your store. Best of all: You’ll learn how to do most of this without relying heavily on SaaS tools and marketing agencies. But how do you navigate this experience and maximize your resources?

Payment Services 357

Payment Services Shipping Costs eCommerce Payments 357

FastSpring

MARCH 27, 2023

He also shares insights about how Cognota is maintaining ownership over the category they created while encouraging dialogue and collaboration in the market. It really took a few pivots, and even name changes to get just the go to market efforts and product market fit right. And that was particularly even more true for Cognota.

Payment Services 105

Payment Services Merchant Services Marketing Operations 105

Profitero

JUNE 20, 2017

Consequently, it’s also become an important part of brand and retailer marketing strategies. Leading ratings, reviews, and question and answer technology provider PowerReviews’ SVP of Marketing Theresa O’Neil shared some company research. “We It’s become an expected and influential part of the purchase journey.

White Paper 60

White Paper Shipping Costs Shipping Download 60

365 Retail

JULY 10, 2023

First established in 2006 by KPMG and market research leader, Ipsos, the Retail Health Index is the industry’s only comprehensive, sector-level benchmark of retail performance.

Retail 52

Retail Magazine Download Presentation 52

ROI Revolution

FEBRUARY 27, 2022

How AI powers great search results is the latest explainer from Google, explaining how each of these technologies has been used in search and how all of the systems work together. Google’s Danny Sullivan has said that the search engine will announce when this technology is integrated into search.

SEO 78

SEO White Paper Blog Mobile 78

365 Retail

MAY 5, 2023

It’s well-known tracking emails can achieve a far higher open rates than those of typical marketing emails. The post UK retailers look to post-purchase tracking solutions to increase repeat purchases and customer loyalty, Scurri data shows appeared first on 365 RETAIL | Retail Technology News.

Customer Loyalty 52

Customer Loyalty Customer Retail Omnichannel 52

ChannelAdvisor

MAY 30, 2019

At the recent Google Marketing Live event, Google announced several new ad formats as well as an important (and possibly game-changing) enhancement to the popular Shopping Actions program. Want to learn more about this development and how it may affect the way you market and sell to consumers? Improve the consumer experience.

eCommerce 45

eCommerce Webinar White Paper Automotive 45

Profitero

FEBRUARY 15, 2017

Previously published in Consumer Goods Technology , Nielsen’s VP Digital Measurement and Profitero’s SVP Strategy and Insights Keith Anderson identify 10 tips and insights to help consumer brands create a successful eCommerce strategy in 2017 and beyond. Justin Belgiano, VP, Digital Measurement at Nielsen.

eCommerce 60

eCommerce White Paper Electronics Document 60

365 Retail

MAY 2, 2023

New data from Wunderkind , the leading performance marketing solution that scales one-to-one messages for retailers and brands, has revealed that black holes in retailers’ shopper identification capabilities are hampering personalisation efforts, and leaving revenue opportunities on the table.

Channel 52

Channel Retail Download eCommerce 52

365 Retail

JUNE 22, 2023

Those retail businesses with strong data sets realise they have a great position to benefit from this digital marketing crossroads.

Consumer 96

Consumer Retail PPC Social Media 96

Profitero

JULY 13, 2017

And obviously, things like technology is changing all the time and evolving. And then there’s all of the delivery apps that are available, again in certain markets affiliated with certain liquor stores, and it just depends on what that looks like. Or my spirits or my beer? So it’s sort of both coming together.

eCommerce 60

eCommerce Food and Beverages White Paper Games 60

365 Retail

AUGUST 4, 2022

Our research shows just 19% adopted marketing automation solutions and fewer still, 14%, included customer analytics capabilities, suggesting that retailers and brands’ current infrastructures are under-prepared to support and unlock growth. “By

Channel 52

Channel Retail Presentation Customer Data 52

365 Retail

DECEMBER 13, 2023

Marketers are also continuing to embrace alternative communication channels to engage on-the-go consumers. A record-breaking 79% of Cyber Week commerce traffic was on mobile phones, up from 76% in 2022. Social traffic on mobile was a critical acquisition channel – representing 10% of all referrals to retailer websites.

Retail 63

Retail Gifts Shipping Costs Customer Loyalty 63

365 Retail

AUGUST 3, 2022

The demand for mushroom health benefits is heavily impacting the global mushroom market size, which was valued at $50.3 in 2021, which is three times faster than total food retail sales last year, bringing the total plant-based market value to an all-time high of 7.4 billion in 2021 and is expected to increase 9.7% Across the U.S.

Supplies 52

Supplies Retail Consumer White Paper 52