FTC Imposes 5-Year Ban on Rite Aid’s ‘Reckless’ Use of AI-Based Facial Recognition
Retail TouchPoints
DECEMBER 20, 2023
The Federal Trade Commission (FTC) has prohibited Rite Aid from using facial recognition technology in its stores, claiming the retailer failed to implement reasonable security procedures and prevent harm to consumers. The FTC also said these actions unfairly targeted Black, Asian, Latino and female customers.
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