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Leveraging Technology, Data, and Relationships in Category Management

Wiser

Category management in retail has evolved significantly over the past two decades, reflecting broader changes in technology, consumer behavior, and market dynamics. Editor’s Note: Contributing author is Emmanuelle Lafargue, Key Account Manager at Wiser Solutions.

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The 5 Best AI and SEO Tools for eCommerce Website Strategy

Groove

Each tool brings its own unique set of features, including AI-driven keyword research, content optimization, and backlink analysis. It offers a comprehensive suite of features, including keyword research, content editing, SERP analysis, and more. Lastly, Frase offers a blueprint for creating content that ranks.

SEO 195
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The 5 Best AI-Powered eCommerce Search Engine Optimization Tools

Groove

Each tool brings its own unique set of features, including AI-driven keyword research, content optimization, and backlink analysis. It offers a comprehensive suite of features, including keyword research, content editing, SERP analysis, and more. Lastly, Frase offers a blueprint for creating content that ranks.

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2 Use Cases for Image Recognition in Retail Execution

Wiser

Image recognition (IR) technology is revolutionizing the FMCG industry, especially in the realms of retail execution and compliance reporting. This technology allows for real-time analysis of the retail environment, offering insights that were previously difficult or time-consuming to obtain.

Retail 78
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Retail Data Analysis: Catch The Next Trend Before It’s Too Late

Dynamic Action

Trend influence has evolved from a more linear process of luxury designers creating looks picked up by magazine editors and popularised through editorial content to being impacted by multiple sources, whether social media, celebrities, music or cultural zeitgeists, micro-influencers and everything in between.

Retail 62
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Transforming Holiday Marketing in CPG Retail with Generative AI

Retail TouchPoints

In today’s rapidly evolving retail landscape, generative AI is the latest technology transforming the way retailers reach and engage shoppers. Though her background is mainly in writing and publishing, she began her career teaching darkroom photography and has served as a photo editor for a nonprofit organization.

Marketing 256
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DSS Europe 2024: The Digital Signage Revolution

365 Retail

Cybersecurity takes centre stage as top IT security experts unveil the latest in threat management, while panels on AI and data analytics highlight the cutting-edge of backend technologies and B2B IoT applications. The summit will also showcase best practices across various sectors, offering insights into effective digital signage strategies.

Events 103