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A Modern Retailer’s Guide to Dropshipping Fashion & Apparel: Part 2

Fabric

Welcome to Part 2 of The Modern Retailer’s Guide To Dropshipping Fashion and Apparel. In Part 1, we covered the basics of dropshipping and explored the reasons why every fashion retailer should switch from a traditional retail model to an asset-light dropship model. 5 Tips and Strategies for Dropshipping Fashion and Apparel 1.

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3 Ways Livestreaming is Shaking Up the Retail Marketing Playbook

Retail TouchPoints

Cutting-edge brands and retailers are embracing the authentic, real-time nature of livestreaming to: Amplify and capitalize on influencer partnerships; Position business leaders and associates as trusted experts; and Replicate the magic of in-person fashion shows and product drops.

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How to Decide Which Online Sales Channel to Sell Your Products On

SellBrite

Whether you want to sell handcrafted soaps or the latest tech gadgets online, there’s no shortage of sales channels to choose from. There’s only one problem: Some online sales channels offer design templates and fulfillment outsourcing while others offer product auctions and multiple pricing options.

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How Hydra Health is Transforming the Hospital Gift Shop

Retail TouchPoints

We design our stores so that they could fit in downtown Manhattan or a cute boutique area; we do not follow the hospital design guidelines.” To keep a close eye on this, the company has implemented various channels for its diverse consumer base to share thoughts, opinions and general feedback. “We

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What are Influencers: Types, Examples & How Much They Make

Kissmetrics

While it seems that some companies don’t want to let go of their outbound marketing practices , fashion ecommerce sites are targeting influencers like pros. Many are reaching out to reputable fashion bloggers and sending them clothing and accessory items to be reviewed. Examples include technology, fashion, travel, marketing, etc.

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Primark Launches New Initiatives to Promote Clothing Durability and Repair

365 Retail

Primark has also created an online customer hub featuring repair videos that will be available across all its social channels. WRAP welcomes Primark’s engagement with our work on the development of durability guidelines for clothing and share their mission to help customers love their clothes for longer.”

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Amazon & Walmart SEO guide: product listing requirements and why they matter

Talkoot

Amazon’s guidelines allow for longer product titles, usually up to 200 characters, depending on the category. For instance, a Fashion listing’s Title might be constructed like this: Brand + Gender + Style Name (if applicable) + Descriptive Feature (if applicable), Material, Clothing Size + Pack Count. You can find those here.

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