Retail TouchPoints

SEPTEMBER 8, 2020

He will be digging deeper into these initiatives, and specifically how the Olivela team has had to change the way they work and collaborate, during the upcoming Retail Innovation Conference. Olivela IRL successfully meets consumers’ content cravings. Customers love content,” Alland said.

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Retail TouchPoints

APRIL 20, 2022

While online platforms and communities like Instagram are the “cornerstone” of the brands’ digital footprints, Del Fante explained that each physical location presents a unique opportunity to “express our brand in a way for us to retain customers. Seeking Brick-and-Mortar Expertise in a Complex Industry.

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Retail TouchPoints

MARCH 13, 2024

Long before there was livestreaming, social media or even the internet, there were home shopping networks — and the undisputed leaders of that realm were QVC and HSN , now both operated under the umbrella of Qurate Retail Group. Consumers, especially younger ones, have moved on to places like Netflix , YouTube and TikTok.

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Retail TouchPoints

SEPTEMBER 29, 2022

In the 11 years since, Snapchat has evolved to more closely resemble its social media counterparts (which in turn have adopted many Snapchat-style functionalities). AR’s ubiquity can be attributed to the fact that the vast majority of people have a cell phone in their pocket and are social media users.

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Retail TouchPoints

OCTOBER 6, 2023

With packaging reminiscent of a hipster IPA and an edgy brand strategy that equally sparks adoration and disgust from the public, the brand has seen incredible growth thanks to wholesale partners like Whole Foods , a booming Amazon business and a direct-to-consumer website that only sells branded merch.

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Retail TouchPoints

AUGUST 9, 2022

Marketplaces, social media and branded ecommerce experiences offer a multitude of opportunities for brands to build customized plans for global growth, but often that “local” piece gets lost in translation (pun intended). You want to also offer consumers something that hasn’t been fulfilled by their current options.”

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Retail TouchPoints

MARCH 31, 2022

What this means is that consumers aren’t following the pathways on which our research and marketing models have been based for decades. The right consumer insights gleaned from the right individuals is critical in advising brands on exactly where they can most effectively intersect with their audiences during the purchase journey.

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RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

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RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

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Optimizely

MAY 15, 2018

It’s almost time for the Internet Retailer Conference & Exhibition , AKA IRCE — the massive ecommerce conference with the largest expo hall in the industry. Hit Your Target with Smart Social Ad Campaigns. Advertising on social media is a must, but which channel should you choose and how should you format these posts?

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Retail TouchPoints

MAY 12, 2022

This whole space] is still very nascent and very new, so don’t feel like you’re missing out,” she reassured attendees at the Retail Innovation Conference & Expo. is about connecting people, driven by social media, the sharing economy and ecommerce (the “@brand era”). This is a time to experiment and innovate.”.

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Retail TouchPoints

JULY 7, 2022

That’s because it’s the “everyday” influencers — creators who are making content as a side hustle rather than as a full-time job — who are able to truly, deeply engage with consumers. Social media platforms are the most visible, but it’s very difficult for creators to ‘own’ that experience,” said ShopStyle Collective’s Jerutis.

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Retail TouchPoints

SEPTEMBER 22, 2020

All retail businesses felt the aftershocks of COVID-19 — whether in the form of stalled business, forced layoffs or seismic shifts in consumer behaviors. However, companies like ThirdLove were able to tap into their core competencies and find new ways to serve customer needs. Lesson 2: Find new ways to differentiate online. “We

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Retail TouchPoints

MARCH 15, 2022

Consumers appreciate engaging with email directly and not having to click on a link. AMP elevates customer experiences, making emails more powerful, useful and engaging. Marketers and brands can gather customer insights by creating NPS and CSAT questionnaires within AMP for emails. That’s where the opportunity lies.

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Retail TouchPoints

JUNE 9, 2023

The 22 participants in the 2023 Innovation Labs at the Retail Innovation Conference & Expo in Chicago will provide attendees with that crucial forward-looking view. But retail executives also need to prepare for the future (no mean feat in an era of rapid and unexpected change).

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Retail TouchPoints

OCTOBER 24, 2023

That’s exactly what attendees at Advertising Week NY did last week as thousands of marketing and brand executives descended on the former Manhattan Mall in midtown for the annual conference and trade show. Instead of just pushing out messaging or a campaign tagline, successful brands are listening and reacting to what consumers say.

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Retail TouchPoints

JUNE 15, 2023

According to Nikkia Reveillac, Netflix ’s Director of Consumer Insights, it’s something that any company can do with the right approach and focus. Reveillac has led consumer insights at some of the biggest companies in the world, first for 14 years at Colgate-Palmolive.

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365 Retail

OCTOBER 30, 2023

The Agenda The conference will offer a comprehensive array of discussions and activities, covering a wide range of subjects from emerging retail patterns to shifts in consumer behaviour and advancements in digital technology. For real-time updates and insights from the show, be sure to follow 365 Retail’s social media pages.

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lateshipment

JANUARY 17, 2023

The main reason is due to the fact that customer experience (CX) much like e-commerce is an ever-changing area and you need to keep yourself updated with new trends in the field to thrive and enjoy success. In short, CX helps you build and maintain a loyal customer base. That’s not all!

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Kissmetrics

MARCH 26, 2021

According to a global survey from PR and marketing consultancy Edelman, it boils down to three key factors: Product experience: The most important factor, 87 percent of respondents cited their experience with a product as a reason to trust a brand. Presentation Skills Help Create Brand Awareness. Also, give yourself a deadline.

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GetElastic

JULY 20, 2017

This post is based on a keynote by Brad Rencher , Executive Vice President and General Manager of Adobe at the Summit 2017 conference. Companies that consistently provide positive customer experiences enjoy higher sales and customer loyalty. We are riding an “experience business” wave. How do you tread that line?

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Omnisend

APRIL 15, 2021

A prime way of reaching this crossroad is with customer engagement marketing and customer engagement strategies. Customer engagement can come in many forms, from contests on social media to openly addressing customer feedback. Streamlining your customer experience will resolve pain points before you know it.

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Retail TouchPoints

AUGUST 31, 2021

NFTs are how you show up in their world, it’s who you are, it’s how you connect with community, and that also translates to the retail world and customer experience.”. The metaverse is in fact a real place now, according to Gellet: “Huge communities are being created in the metaverse,” she said at the conference.

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RetailMinded

JANUARY 21, 2022

Recognized and respected as the largest conference and expo in the world supporting the retail industry, I was both excited and proud to return to the NRF show floors for the first time since the global pandemic. While availability of consumer goods may present some of these hiccups, how those goods are managed should not be an issue.

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Blue Acorn

APRIL 10, 2019

Imagine, Magento’s annual conference, is the one time a year that brings together the entire network and industry leaders to inspire, educate, and collaborate. Months before the first item of booth swag is packed for Imagine, the event hype starts on social media with the hashtag #RoadToImagine. Miss Adobe Summit this year?

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Retail TouchPoints

OCTOBER 20, 2020

While the 99 speakers at the 2020 Retail Innovation Conference , held Oct. And to answer that question, we’ve developed a term called C-Commerce (consumer commerce).”. Question 2: How can retailers adapt to constraints on top-of-the-funnel consumer discovery? How will the election affect the country’s mood and its economy?

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OrderDynamics

JANUARY 24, 2019

We’ve seen omnichannel, unified commerce, customer experience, AI, AR innovations emerge and become real. This will drive customers to your brand and attract the best talent. Another encouraging sign in 2018, has been companies focusing their strategies around the customer experience.

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Retail TouchPoints

FEBRUARY 1, 2022

Ken Hughes has become a fixture on the retail speaker circuit thanks to his in-depth research on consumer behaviors. He is a consumer behavioralist, after all. Here he offers insight into his work as a consumer behavioralist, how the pandemic has shaped his work and why he has decided to dig into this overlooked “digital divide.”

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ESW

NOVEMBER 11, 2019

We’ve previously advised eCommerce brands to be aware of the role that the blockchain can play in fraud prevention, CRM and the customer experience. Vendors are unlikely to receive crypto payments when the market is going up, and consumers miss out on a considerable amount of value if the price suddenly moves after purchase.

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Blue Acorn

MARCH 4, 2019

The opening remarks of the ShopTalk Day 1 Keynote set the stage for the rest of the conference: the systems and strategies that today’s retailers and brands are implementing are designed to connect people and personalize interactions and experiences. Ramsey joined Macy’s last year with the goal of reinventing the customer experience.

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ChannelAdvisor

JULY 3, 2017

In her lively chat with Adam Joseph, director of client success at ChannelAdvisor, Portas explored many topics affecting brands and retailers, including the digital revolution and changing consumer behaviors. As Portas puts it, ‘You have to ask yourself: how can I create this today for today’s consumer?’. Customer Loyalty.

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Retail TouchPoints

MAY 31, 2023

These “selfie factories” were consumers’ “first foray into people stepping out from behind their phones and being able to experience the world in really fun, cool ways,” Anderson said in a recent interview. Lesson 1: Use audience listening to find out what your consumers really want.

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Retail TouchPoints

MARCH 22, 2023

And it involves more than creating realistic visuals — it’s about knowing how to use multisensory design to appeal to consumers and convey a brand message. Humans look for novel experiences through design, which is one of the reasons why 3D billboards are so effective. The Effects of 3D Billboards on Consumers’ Attention and Awareness.

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Retail TouchPoints

MAY 26, 2023

Oliver describes this tech as “the key to personalization; this is the replacement of the cookie,” while Cathy Hackl, Founder and Chief Metaverse Officer at Web3 consultancy Journey , says it’s “the new CRM [customer relationship management].” Then join us at the Retail Innovation Conference and Expo June 13-15, 2023 in Chicago.

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Retail TouchPoints

JULY 6, 2023

Now is the time, and this time is actually different,” said Evan Moore, SVP of Commerce Partnerships at NBCUniversal in a session at the Retail Innovation Conference and Expo in June 2023. At NBCU we’ve surveyed and talked to a lot of consumers as we have gone through this process of deciding what to build,” said Moore.

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Banking Payment Services Social Media Mobile 309

Retail TouchPoints

MAY 12, 2022

Jane , a DTC home décor and fashion retailer, explained how its unique approach to live shopping and social commerce has resulted in massive returns at the 2022 Retail Innovation Conference & Expo. Only then will you earn the following necessary to run a truly massive social commerce campaign. “

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Fabric

APRIL 20, 2023

For retailers, this presents a unique opportunity to tap into a growing market and offer consumers a wide variety of options to spruce up their living spaces. Source ] To capitalize on this hypergrowth, online retailers need a highly-curated catalog with excellent product recommendations that encourage customers to outfit their entire rooms.

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