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Build-A-Bear Enhances Shopper Journey by Delivering Relevant Customer Data to Associates’ iPads

Retail TouchPoints

Build-A-Bear Workshop has deployed a new cloud-native, mobile-first POS and customer engagement solution in 450 stores across the U.S., For more than 26 years, Build-A-Bear Workshop has become known, and beloved, for its highly interactive visitor experience.

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How the Customer Experience is Powering the Fastest Growing Brands

Kissmetrics

Stitch Labs is a purpose-built inventory management software to help brands improve customer experience and scale efficiency. When we talk about the future of retail, industry news is abuzz with the idea of brands creating experiences for their customers. Download the original guide here.

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Becoming a Part of Our Customers’ Relationships

Retail TouchPoints

We are a company all about relationships because that’s what our customers are celebrating when they buy from us — all the relationships in their lives. The Pulse” has proven so successful that Jim and Chris are now entering their third year of letter writing, and it has been a major catalyst for personal connection with our customers.

Customer 225
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Asda Hires First Digital Chief, Expands Efforts to Encourage Girls to Consider Careers in Tech

Retail TouchPoints

The company has appointed Morrisons executive Matt Kelleher as its first Chief Digital Officer and plans to double the number of workshops it hosts this year in partnership with Girls in Data , an organization that encourages girls to consider careers in technology.

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Adapting to the next new normal in retail: The customer experience imperative

RETAIL MANAGEMENT SOFTWARE

Retail Businesses and brands will have to work hard to meet ever-evolving customer experience requirements in order to succeed and stay relevant. Did you know that returning customers spend 67 percent more than first-time customers? Tablets that allow customers to look for specific products in your store.

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How To Use Emotion To Deliver Your Brand Promise

Forrester eCommerce

In a recent workshop with the marketing team of a large European brand, we discussed the importance for marketers to deliver their brand promise. About 45% of marketers now report to be in charge of the customer experience. Whether they officially own CX or simply orchestrate CX talent and resources does not matter.

Workshop 294
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Natura Sells The Body Shop to Private Equity Firm for $257.8 Million

Retail TouchPoints

Under Natura &Co’s ownership since 2017, The Body Shop redesigned its stores and enhanced the customer experience via its Changemaking Workshop. The retailer, which became a certified B Corp. stores in April 2022.

Workshop 193