Retail TouchPoints

JANUARY 28, 2022

Defined as data customers are willing to give to brands/retailers in return for discounts via a loyalty/rewards program or email, zero-party data is an oft-overlooked form of data collection thanks to its simplicity, but is now having a moment that will likely turn it into a permanent fixture in retail marketer’s toolkit.

Gifts 241

Gifts Shipping Costs Social Media Outdoor 241

Optimizely

MARCH 14, 2019

Customer loyalty is everything for ecommerce brands. Getting a buyer to make that second purchase is crucial, as loyal customers are worth up to 10X the value of their first purchase. The first step is to find a channel to engage with your customers after they make their first purchase. Email newsletters. Video tutorials.

eCommerce 210

eCommerce Blog Article Games 210

ChannelAdvisor

SEPTEMBER 30, 2019

Welcome to ChannelAdvisor Pulse, our monthly e-commerce newsletter. Recently, we sat down with REI, the successful outdoor retailer, to understand how the company uses 50 data feeds a day to fuel company growth. Customer data platforms (CDPs). Join us to learn more about how this product release enables customers to: .

eCommerce 55

eCommerce Webinar Beauty and Health Outdoor 55

Kissmetrics

MARCH 22, 2018

Stitch Labs is a purpose-built inventory management software to help brands improve customer experience and scale efficiency. When we talk about the future of retail, industry news is abuzz with the idea of brands creating experiences for their customers. Instead, they often put all of their eggs in the new customer acquisition basket.

Customer Experience 279

Customer Experience Customer Shipping Costs Gifts 279

BigCommerce

AUGUST 29, 2017

Now, if the product you’re promoting is higher-consideration and you are primarily looking to bring customers into the top of your sales funnel, or just trying to get customers to look at you slightly differently than your competitor, dedicated content is a great addition to direct response ads.

Marketing 417

Marketing Customer BigCommerce Other 417

Optimizely

JUNE 14, 2018

This is exactly why you need to take control of your brand identity and communicate it clearly and consistently to your customers. When you create a strong brand identity, it’s more likely to resonate with your buyers and help your customers recognize your unique value proposition. Get clear on your brand identity.

Marketing 249

Marketing B2C Clothing Outdoor 249

Talkoot

OCTOBER 5, 2022

This is our 6th consecutive season since summer of 2021 that customers have rated us the fastest implemented PIM software. More than 60 million people annually — including employees at all of the FORTUNE 500 — use G2 to make smarter software decisions based on authentic peer reviews.

Outdoor 88

Outdoor Information Management Marketing 88

Groove

NOVEMBER 21, 2022

A customer named Peter plans to spend $18.99 An agreement can be made between the retailer of those paper towels and the customer. Both mean the same thing, and both are mutually beneficial to the customer and retailer. Customers have reported having a difficult time determining which product is right for their uses.

Subscription 195

Subscription Shopify Merchant Services Books 195

Groove

NOVEMBER 21, 2022

Peter The Paper Towel Purchaser A customer named Peter plans to spend $18.99 An agreement can be made between the retailer of those paper towels and the customer. Online, you may see something along the lines of: “Subscribe & Save $4/mo” Both mean the same thing, and both are mutually beneficial to the customer and retailer.

Subscription 195

Subscription Shopify eCommerce Merchant Services 195

Omnisend

JANUARY 12, 2024

Even loyal customers may be reluctant to make new purchases after the new year—unless they need to spend gift cards that they received during the holidays. These customers will be ready to spend money on big-ticket items with a little extra motivation from free shipping or another exclusive discount. Martin Luther King Jr.

Events 158

Events Marketing Gifts Games 158

Kissmetrics

APRIL 1, 2021

Additionally, the company plugs its rental cottage in the bio, adding more opportunities for loyal customers to spend money on the brand. Finally, it includes a Linktree link leading to its store website, newsletter sign-up page, and seasonal and year-round category pages. After all, the customers you seek are also seeking you.

Small Business Retail 285

Small Business Retail Social Media SEO Books 285

Ecommerce Platforms

NOVEMBER 17, 2022

You’ve built your ecommerce store , found customers who enjoy your products, and accelerated operations, until…you hit a plateau. There’s no worrying about receiving a slightly too cooked (or too rare) burger because it’s so standardized and built on delivering exactly what the customer expects. Look no further. Go to the top.

Social Media 249

Social Media Merchant Services Shipping Costs eCommerce 249

BigCommerce

NOVEMBER 28, 2017

Automotive retailers saw the highest average order value ($235.10) , followed by retailers within the Sports & Outdoors ($143.50) and Home & Garden ($103.60) categories. Customers calling in for personalized orders are highly likely to purchase, and at a higher price point, too. Sports & Outdoors. Desktop: 57%.

BigCommerce 415

BigCommerce Merchant Services Food and Beverages Small Business Retail 415

Talkoot

FEBRUARY 16, 2023

Investing in AI now, while the iron’s hot, will ensure you’re ahead of the game—or risk losing customers and business to new, innovative brands that are comfortable experimenting with different tools and tech. It’s the ultimate way to create a customer-centric journey without the guesswork.

Retail 78

Retail Customer Loyalty Outdoor Recommendation 78

Optimizely

AUGUST 23, 2018

While you should still be selling on Amazon, you can compete in your own way by offering a better customer experience across multiple channels. You need to be where your customers are, regardless of the channel, device, time of day, or location. Control the customer experience and build loyalty. Why sell on Google Shopping?

Omnichannel 199

Omnichannel Merchant Services Shipping Costs Customer Loyalty 199

BigCommerce

NOVEMBER 13, 2017

Customer Loyalty. Customer Lifetime Value. What we got back were hundreds of submissions from online brands building visionary developments that drive growth opportunities, solve business challenges, and deliver outstanding customer experiences above and beyond traditional online retail. Sports & Outdoors. Time Saved.

eCommerce 411

eCommerce Jewelry EDI Shipping Costs 411

BigCommerce

AUGUST 10, 2018

In April 2018, Hearst bought a minority stake in Gear Patrol , an enthusiast men’s brand focused on products and stories about the outdoors. This strategy is a hallmark of brands looking to: Build community and customer lifetime value through their owned website rather than through a marketplace like Amazon.

eCommerce 365

eCommerce WooCommerce BigCommerce Download 365

BigCommerce

MAY 4, 2018

Sign up for our weekly newsletter. UX Case Study: Modern Ecommerce Design with Exxel Outdoors. Selling sports and outdoors goods online isn’t easy – especially with a small team competing against the likes of the goliaths in the vertical. Don’t miss a post. Must-Attend IRCE 2018 Sessions + Pre and Post Events.

Workshop 419

Workshop Presentation Payment Services Merchant Services 419

Talkoot

OCTOBER 27, 2022

Time: 2-3 months Tips and Tricks: This is a moment when customers start to see the full value of Talkoot. Time: 1 year Tips and Tricks: We love to work with customers to build features that improve their lives. Initial ramp-up & early stage efficiencies By now a team is getting a good sense for how Talkoot works.

Outdoor 78

Outdoor Improvements Events Management 78

BigCommerce

MARCH 28, 2017

Simple sites, clean product imagery and a formidable resonation with their customers (for whom feeling and looking good are personal values) are common across the best selling health and beauty sites. With a website, you have a lot more control over everything, especially your interaction with customers. Adding a Modern Touch.

Beauty and Health 416

Beauty and Health BigCommerce SEO Merchant Services 416

BigCommerce

JUNE 20, 2017

It’s a testament to details to get this information correct –– and show it to customers when they need to see and know it. Have an item break on the way to a home and, well, you can just forget about customer lifetime value at that point. This lead to mapping out all of the custom options I offer in a clean and orderly layout.

BigCommerce 266

BigCommerce eCommerce Shipping Costs Web Design 266

BigCommerce

JANUARY 25, 2018

Boost the lifetime value of your customers. They are the first to grab attention, instill trust, and invite customers to take a further look. Your goal is to form long-term relationships with your customers, and photos are one of the most important tools to achieve that. More traffic = more customers = more money.

White Paper 419

White Paper Clothing Outdoor Improvements 419

Talkoot

MAY 2, 2023

Across both marketplaces, high-quality, keyword rich content is proven to improve customer experience, increase your conversion rate and drive more traffic to your product page. Amazon is known for strict content requirements designed to ensure a consistent and high-quality shopping experience for customers.

SEO 78

SEO Demo Books Recommendation 78

eCommerceFuel

OCTOBER 1, 2020

Customer loyalty is the key to customer retention, meaning repeat customers for your business. The fundamental goal for an eCommerce shop is to attract customers, and ultimately keep them coming. With the competition being so stiff in the online marketplace, you need to ensure the loyalty of the customers you have.

Customer Loyalty 44

Customer Loyalty eCommerce Customer Shipping Costs 44

BigCommerce

JULY 25, 2017

She receives hundreds and hundreds of letters thanking her for taking her products the final mile –– that is, for styling them and allowing customers to purchase entire outfits. By building a community around her great writing, and then around her ability to merchandise, Shari has built a following well beyond her customers.

Shipping Costs 419

Shipping Costs eCommerce BigCommerce B2B 419

Omnisend

MAY 22, 2023

Feature a range of products suitable for different types of fathers, such as tech gadgets, grooming products, outdoor gear, or personalized items. This creates a sense of exclusivity and encourages recipients to stay subscribed to your newsletter for future offers. 1 Hallmark UK: “Father’s Day Cards for Every Dad ?”

Gifts 78

Gifts Apparel Clothing Hobbies 78

Omnisend

APRIL 26, 2023

Sell more and build better customer relationships with Omnisend. The business owner examined the market, identified a gap, and created a solution that resonated with their ideal customers. If your product can make the lives of your target customers better, then it will be easy to convince them to pay for it.

Small Business Retail 158

Small Business Retail Payment Services Social Media Payments 158

BigCommerce

APRIL 12, 2017

Conversion rate optimization (CRO) can be conducted on landing pages, category pages, or any other customer touchpoint. There are also analytics on In-Store Searches that will show you what customers are typing into the built-in BigCommerce search tool. The two above will help you diagnose conversion problems without customers.

eCommerce 419

eCommerce BigCommerce Shipping Costs Payment Services 419

Klaviyo

NOVEMBER 28, 2017

The data in Klaviyo gave us instant visibility into who Woodbury’s best customers were”. One of Eventige’s clients who is seeing early success with Klaviyo is Woodbury Outfitters, an outdoor and sporting goods retailer based out of Ohio. Klaviyo has been a game-changer for Woodbury.”.

Payment Services 78

Payment Services Payments Sporting Goods Web Design 78

eCommerce CEO

JANUARY 20, 2019

Write this section as if you had one minute to explain your business to a potential investor or customer. is a lifestyle hiking company that produces high performance hiking shirts for outdoor lovers. Business to Business (B2B): You are selling to organizations, corporations and non-profits rather than individual customers.

eCommerce 89

eCommerce Shipping Costs Payment Services Payments 89

BigCommerce

FEBRUARY 27, 2018

Specific strategies (with real-life examples) for setting up a steady flow of referral customers. Build a community not a commodity: Word of mouth marketing works to build an engaged fan base rather than a buy and bolt customer. And referring other customers. And referring more customers…. WOM is Here to Stay.

Social Media 410

Social Media Marketing Payment Services Reference 410

Ecommerce Platforms

MARCH 8, 2023

You can customize every aspect of your Shopify store, sell on marketplaces like eBay and Amazon, list products in different geographical markets, install apps, and complete your fulfillment (or partner with third-party logistics companies). Teespring packages the items and ships them to customers. Shopify is much more than that.

Shopify 104

Shopify Merchant Services Shipping Costs Payment Services 104

BigCommerce

MAY 8, 2017

Outdoor apparel may call for a raw natural look, while luxury brands favor a more glamorous appearance. Consistency is pleasing to the eye and shows an attention to detail that builds credibility with customers. Because it alludes to a psychological preference for symmetry by your customers (and likely, even, by you!).

Apparel 275

Apparel Outdoor Presentation Improvements 275

Omnisend

MARCH 16, 2023

Reading Time: 11 minutes When it comes to marketing channels and platforms that brands can use to communicate with their customers, the numbers are only increasing by the day. But it’s no longer as simple as sending an email and getting the response you want from customers. billion and it’s only increasing by the minute.

Definition 78

Definition Social Media Payment Services Recommendation 78

BigCommerce

MARCH 1, 2018

That’s why combed through hundreds of thousands of data points from our customers over Cyber 5 2017. Popular retailer Serengetee leverages the use of contests alongside promotional marketing to engage potential customers and merge them into digital marketing workflows. Sports & Outdoors Promotional Effectiveness Benchmarks.

Beauty and Health 376

Beauty and Health eCommerce Jewelry Arts 376

BigCommerce

FEBRUARY 13, 2018

The ability to speak directly to your customers and make adjustments has never been easier. Most often, business-to-business sales focus on raw materials or products that are repackaged or combined before being sold to customers. Training your customers to use the new B2B tools is important for adoption. What is Ecommerce?

eCommerce 417

eCommerce Payment Services Small Business Retail Shipping Costs 417

BigCommerce

DECEMBER 13, 2017

How do you make sure your brand is part of the Amazon customer consideration set? If you’re not there, your competitors are eating up Amazon customer demand –– more than 200MM active customers and over $100B of sales annually. Below is the top selling outdoor ice maker on Amazon. Fulfilled by Merchant Listing.

Shipping Costs 277

Shipping Costs Merchant Services Fulfillment Drop Ship 277