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How to Check Website Traffic For Any Site

Kissmetrics

Let’s explore the whys and hows of monitoring—and improving—your traffic, as well as how to check website traffic from some of the sites you’re competing against in search results. You can’t improve what you don’t measure. It won’t tell you anything about its traffic from sources like social media.

SEO 304
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How Bark is Creating Products and Experiences that Pups (and Pup Parents) Love

Retail TouchPoints

The Bark product portfolio now includes toys, food, treats, dental kits and dental chews, and the brand is forging deep relationships with retailers like Target and PetSmart to bring this growing assortment to consumers. McDonnell: Today, the majority of our marketing is done through social media, where we have a very large following.

Toys 260
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10 Strategies for Better Music Marketing

Kissmetrics

10 Tips to Improve Your Music Marketing. With that in mind, here are my top tips on how to improve your music marketing. Sure, you’ll want to build a following on social media too, but third parties own those platforms. Social links: Make it easy for people to find your social media profiles. Have a Website.

Marketing 309
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Drew Barrymore Joins Grove Collaborative as Sustainability Advocate

Retail TouchPoints

Saying she has been a fan of Grove Collaborative since she first discovered the company’s starter kit, actress and entrepreneur Drew Barrymore has both invested in the company and become its first-ever Global Brand and Sustainability Advocate. The campaign will run across multiple media channels including TV, social, radio and Out of Home.

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CVS Achieves Transparency Goal for Beauty Product Imagery, Shifts Focus to Mental Health Initiatives

Retail TouchPoints

According to a poll conducted by CVS and media psychologist Pamela Rutledge through The Harris Poll, 78% of women aged 18 to 35 spend time on video calls each week, with 37% on video calls for at least five hours in a typical week. Additionally, CVS will host conversations around mental health with Rutledge and other partners.

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How to Market a Book: 7 Strategies

Kissmetrics

You can look at what they’ve written, what the blurb is, what social media pages they run, and even do a deep dive into their website. Take the aspects you like, and improve on them by adding your own touches ( this is how we keep track of our competitors in online marketing.). Engage with readers on social media.

Books 308
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How Rising AR Adoption is Driving Snap’s Commerce Strategy

Retail TouchPoints

In the 11 years since, Snapchat has evolved to more closely resemble its social media counterparts (which in turn have adopted many Snapchat-style functionalities). AR’s ubiquity can be attributed to the fact that the vast majority of people have a cell phone in their pocket and are social media users. What it All Means for Snap.