Retail TouchPoints

MARCH 4, 2024

Retail TouchPoints’ recent Consumer Analysis Report featured insights from Smith, as well as experts from McCrindle , MG2 and Razorfish to analyze these nuances and how they can inform merchants’ current and future customer engagement strategies. Brands such as Claire’s , E.l.f.

Social Media 277

Social Media Beauty and Health Games Merchant Services 277

Retail TouchPoints

APRIL 26, 2024

billion in 2021, according to the American Pet Products Association. Bark is one company that is laser-focused on engaging these pet lovers — specifically, pup parents. The company was founded in 2012 with its core product offering, BarkBox. The company was founded in 2012 with its core product offering, BarkBox.

Toys 245

Toys Social Media Subscription Consumer 245

Retail TouchPoints

APRIL 23, 2024

The Saks Media Network will leverage the company’s first-party customer data and traffic of over 435 million annual site visits to connect brands with consumers on Saks.com through sponsored product ads and on-site display banners. To learn more about retail media, check out our full guide here.

Retail 226

Retail Customer Data Customer Experience eCommerce 226

Retail TouchPoints

MARCH 7, 2024

If it’s true that we live in an attention economy (wait just a sec, I’m getting an email/text/Slack/LinkedIn alert…okay, I’m back), then retailers — both online and brick-and-mortar — need new tools to not just attract customers but also to keep them engaged. Retail TouchPoints (RTP): How do you define customer engagement?

Customer 263

Customer Retail Social Media Outdoor 263

Retail TouchPoints

APRIL 17, 2024

The shift isn’t limited to chatbots; it extends to enhancing product catalogs. Many retailers grapple with insufficient product data. They do this by providing exhaustive product information, reducing the need to hop to external sites. At the end of the day, chatbots and product catalogs are getting after the same thing.

Social Media 270

Social Media B2C B2B Customer Data 270

Groove

OCTOBER 4, 2023

In the realm of digital marketing, email continues to be a potent and influential channel for engaging with audiences, fostering customer relationships, and driving business growth. Powered Content Assistant, both of which are designed to maximize productivity and efficiency. The suite includes innovative tools such as ChatSpot.ai

Merchant Services 367

Merchant Services eCommerce Marketing Recommendation 367

Retail TouchPoints

MAY 6, 2024

Consumers can see a CPG’s ad on streaming and get that product delivered to them via Instacart in as fast as an hour — it’s a win-win for both consumers and brands.” To learn more about retail media, check out our full guide here.

Retail 236

Retail Consumer Marketing 236

Retail TouchPoints

MARCH 18, 2024

Offsite retail media allows brands to engage with a retailer’s audience in third-party channels not owned by the retailer (like Google Search) and then connect those advertising campaigns back to product sales at the retailer. To learn more about retail media, check out our full guide here.

Retail 304

Retail Management Blog Channel 304

Forrester eCommerce

MARCH 14, 2023

As part of Forrester’s research into securing what you sell, we have long advocated for security leaders to overlay their own activities with the rest of the product team and to engage in the product lifecycle before the product has even been defined.

Management 195

Management Customer 195

Retail TouchPoints

JANUARY 15, 2024

“To stay ahead in a highly dynamic market, retailers are actively considering how AI can help them meet evolving customer preferences, address labor shortages and drive sustainability efforts,” said Cynthia Countouris, Director of Product Marketing for Retail, CPG and QSR at Nvidia in a blog post outlining the survey results.

Retail 300

Retail Customer Experience Technology Operations 300

Retail TouchPoints

OCTOBER 18, 2023

But now, the actress is attempting to re-engage with everyday consumers by launching a new beauty brand that will be sold at Target and on Amazon starting Oct. Every product is under $40 and made with botanicals, superfood and what the brand calls “cleanical” ingredients. ” . ”

Blog 260

Blog Consumer Omnichannel 260

Groove

OCTOBER 2, 2023

By leveraging machine learning algorithms and natural language processing, these tools have the ability to generate compelling and engaging copy that resonates with audiences. ChatGPT - Large Language Model (Free, $20/mo) Source: Klippa ChatGPT is a cutting-edge AI chatbot product created by OpenAI.

Merchant Services 195

Merchant Services Social Media SEO Blog 195

Groove

OCTOBER 2, 2023

By leveraging machine learning algorithms and natural language processing, these tools have the ability to generate compelling and engaging copy that resonates with audiences. ChatGPT - Large Language Model (Free, $20/mo) Source: Klippa ChatGPT is a cutting-edge AI chatbot product created by OpenAI.

Merchant Services 195

Merchant Services eCommerce Social Media SEO 195

Retail TouchPoints

NOVEMBER 21, 2022

Issues such as inflation and the ongoing supply chain crisis don’t seem to be going away, so businesses only have so much control over material and product shortages. Retail leaders need to be laser-focused on empowering employees through learning and training opportunities. Investment Equals Engagement. How to Build a Winner.

Customer Experience 295

Customer Experience Technology Presentation Management 295

Retail TouchPoints

OCTOBER 25, 2023

Current Ultamate Rewards members will be able to claim one free sample every week from a selection of travel-sized cosmetics, skincare and haircare products. Shoppers who are not yet Ultamate Rewards members can sign-up on the screen to begin receiving their own free trial products.

Vend 209

Vend Travel Retail Marketing 209

Retail TouchPoints

MARCH 27, 2024

With a secure learning foundation, the performance progress possible for employees directly translates to benefits for the business — increases in customer satisfaction ratings and sales as well as productivity and retention. While in-person learning does have the benefit of immediate feedback, it is inconsistent.

Retail 221

Retail eCommerce Games Workshop 221

Groove

FEBRUARY 20, 2024

A Shopify CRM assists business owners with sales, marketing, and customer service, freeing up time for you to put your focus into core business activities and product development. Klaviyo’s CRM allows you to see a customer’s email engagement, purchase history, and website activity all in one easy-to-navigate dashboard.

Shopify 195

Shopify eCommerce B2B Live Chat 195

Retail TouchPoints

NOVEMBER 17, 2022

As the state of retail technology advances, companies are learning how to leverage artificial intelligence (AI) and machine learning (ML) tools to provide more bespoke shopping experiences online. The Quickest Path to the Perfect Product. Their purchasing decision will be influenced by convenience and relevancy.

Customer Experience 273

Customer Experience Customer Omnichannel eCommerce Platforms 273

Retail TouchPoints

DECEMBER 18, 2023

Once upon a time, finding the perfect product online was like wandering the aisles of a library without a card catalog. It has fundamentally altered the way we explore, discover and embrace products in the ever-shifting landscape of online shopping. Here are some key insights that can be applied to any industry building with AI.

Recommendation 249

Recommendation eCommerce Jewelry Document 249

Retail TouchPoints

DECEMBER 11, 2023

Drawing on their combined firsthand experience in digital and consumer goods, Co-founders Jana Bobosikova, Ricky Chan and Brendon Garner knew that traditionally, brands followed a linear, hierarchical path in which products were developed, sold and then marketed to a community.

Supplies 246

Supplies Consumer Social Media Marketing 246

Retail TouchPoints

DECEMBER 19, 2023

Beauty retailer Beautyque NYC — which debuted in 2020 as the first 3D virtual beauty store — is testing out a new technological innovation in the beauty space: a virtual reality app that will allow users to immerse themselves in a virtual beauty store where they can interact with and shop for products.

Technology 261

Technology Recommendation Retail Other 261

Retail TouchPoints

OCTOBER 13, 2023

The suncare brand is always looking for new and different ways to engage with its audience, and Threads was promoted as an extension of Instagram, its most valuable social platform. As the brand has used the platform, it has uncovered a few key learnings of what works — and what doesn’t. It’s friendly, open and earnest.

Social Media 266

Social Media Travel Consumer Operations 266

UpSellIt

APRIL 22, 2024

The award for Best Use of Data & Insights was determined based on how the use of data and insights has driven success, which could be defined as new customer acquisition, retention, increasing ROI, market voice, programme or partnership strategy optimization, engagement or anything else fitting in-line with brand objectives.

Comparison Shopping 142

Comparison Shopping Technology Conversion Optimization Recommendation 142

Groove

APRIL 10, 2024

This means there are plenty of Shopify website examples you can browse to get ideas and learn best practices. The question is, how do you know which Shopify store examples you can browse to learn best practices for how to design your own store? Allbirds Allbirds is a company whose primary product is shoes.

Shopify 195

Shopify eCommerce Magazine Fashion 195

Groove

FEBRUARY 17, 2024

However, that doesn’t change the fact that you were interested in those products enough to consider them in the first place. Here are some creative email examples and techniques to consider: Humor: Use humor and witty subject lines to set your brand apart and encourage shoppers to open and engage with your email.

Shopify 352

Shopify Gifts Mobile Shopping Carts 352

Retail TouchPoints

DECEMBER 22, 2023

Engaging with shoppers in real time as they leisurely walk through your store is essential for creating lasting connections that go beyond checkout — and keep them coming back for more. By giving shoppers the chance to interact with products before buying online and solving out-of-stock challenges, you meet evolving consumer needs.

Retail 277

Retail Leisure Consumer Information 277

Groove

JANUARY 5, 2022

Google Product Ads. As the largest player in the pay per click advertising arena, Google makes it easy for searchers to find and browse products that they're interested in. Merchants must first upload their products to Google Merchant Center. This allows shoppers to see the products that are in stock. Retarget People.

Merchant Services 370

Merchant Services PPC Social Media Shipping Costs 370

Retail TouchPoints

SEPTEMBER 19, 2023

alone, up to 85% of all textiles end up in landfills every year, largely driven by inefficient and outdated practices during the product design and development stages. Principle 2: Design for multiple lives “We learned from Coach (Re)Loved that if we are to scale circularity, we have to design for circularity,” Silverstein said.

Fashion 237

Fashion Definition Operations Arts 237

Groove

MARCH 8, 2024

Moreover, Omnisend is easy to use, making it a good choice for business owners who want a small learning curve. Klaviyo also has robust analytics capabilities for tracking behavioral activity, such as product views, website visits, purchases, product views, and email engagement.

Marketing 195

Marketing WooCommerce Multi-channel Social Media 195

Groove

JUNE 16, 2023

Let’s explore the best practices we have learned over our time as an agency for Conversion Rate Optimization (CRO) that can grow your online store. The Issue: Complex Checkout Experience and Cart Abandonment Imagine a potential customer who has carefully selected their desired products and is ready to make a purchase.

Merchant Services 369

Merchant Services Payment Services eCommerce Shipping Costs 369

Retail TouchPoints

MAY 22, 2023

New problems call for new tools — machine learning and other new technologies can systematize methods for businesses to reclaim consumer attention. Implementing data-based marketing strategies can drive improved brand sentiment, loyalty, and engagement. Harness the power of machine learning. The value exchange.

Presentation 279

Presentation Consumer Financial Services Payment Services 279

Groove

MAY 7, 2024

Podcast : Download | Subscribe : Apple Podcasts | Google Podcasts | Spotify Meeting Tom McManus of KegWorks.com In this engaging podcast episode, Tom McManus, CEO of KegWorks, shares the journey of his business from a specialized eCommerce store to a prominent leader in architectural metalwork for the hospitality industry. bar renovations.

eCommerce 195

eCommerce Magento B2C BigCommerce 195

Retail TouchPoints

JANUARY 18, 2024

AI can be a powerful customer engagement and personalization tool. We’re experimenting with a virtual consumer engagement tool where you can ask questions in a really human way to discover [products]. AI can speed up marketing, merchandising and product development.

Merchant Services 273

Merchant Services Retail Definition Technology 273

Retail TouchPoints

MAY 16, 2024

In addition to the release of the Recommerce Report , Recommerce Day will feature a “takeover” of the Ebay homepage, giving consumers opportunities to learn more about recommerce, find preloved deals, and participate in an Ebay Live program featuring exclusively secondhand items. Throughout the day, starting at 9 a.m.

Fashion 245

Fashion Consumer Technology Information 245

Retail TouchPoints

DECEMBER 16, 2021

Ecommerce and machine learning solution provider Rokt has closed a $325 million Series E funding round led by Tiger Global , which brings the company’s valuation to $1.95 The Rokt solution leverages AI and machine learning with the goal of optimizing every customer action to increase engagement, revenue and customer acquisition.

Marketing 272

Marketing eCommerce Management Technology 272

Groove

FEBRUARY 22, 2024

With its robust template library and options for customization, online businesses can easily drive conversions by engaging with their customers. Key features: Email design and templates: Klaviyo allows you to dynamically insert into an email the products your users have added to their carts or browsed.

Shopify 312

Shopify eCommerce eCommerce Platforms Customer 312