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How to Configure the Material Attribute in Google Shopping?

Store Growers

Last Updated on April 10, 2023 Learning more about a product’s quality is important to online shoppers, so the material a product’s made of is as relevant as its color, size, and price. Let’s start by defining the material attribute. What Is the Material Attribute in the Product Feed?

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Advancements in Vegan Packaging: Navigating 2024’s Thriving Plant-Based Market

Retail TouchPoints

For vegan enterprises, prioritizing certified materials sanctioned by reputable organizations is essential. This responsibility extends to ensuring materials and processes meticulously align with these stringent standards. 2: Optimal material selection. 1 Meeting regulatory standards. 3 Enhancing labeling practices.

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Nike, Crocs Hit Bumps in Sustainability Efforts

Retail TouchPoints

Acquisition of HeyDude Causes Net-Zero Delay for Crocs Crocs attributed the delay of its ESG efforts, which initially promised a net-zero carbon footprint by 2030, to the acquisition of HeyDude and the growth associated with the addition of a new brand.

Consumer 276
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The Imperative of Ethical Packaging Practices for Preserving Consumer Trust

Retail TouchPoints

Across various industries, misleading claims about a product’s attributes or benefits can create unrealistic expectations among consumers regarding its performance or quality. Deceptive Labeling Deceptive labeling remains a persistent issue within the realm of packaging.

Consumer 162
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How Bark is Creating Products and Experiences that Pups (and Pup Parents) Love

Retail TouchPoints

The industry calls this “the humanization of pets,” where we attribute human values and traits to dogs. At Bark, it’s more than attribution. Our stories and characters speak as much to the human as our quality, innovation, constructions, ingredients and materials surprise and delight the pup.

Toys 277
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How to Configure the Pattern Attribute in Google Shopping?

Store Growers

If they are, Google Shopping allows merchants to specify this product feature through a separate product feed attribute. In this piece, we’ll cover the pattern attribute and explain what it is, how Google uses it, what the formatting requirements are, how to add [pattern] to an item in your feed, and more.

Apparel 91
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Lawmakers Urge SEC to Require Shein Prove it Doesn’t Use Forced Labor Before a U.S. IPO

Retail TouchPoints

Shein’s growth is attributed to a business model that harvests vast amounts of consumer data using complex algorithms and manipulates an enormous supply chain across China to manufacture goods rapidly to meet consumer demand.” The bipartisan letter is led by Representatives Jennifer Wexton (D-Va.) and John Rose (R-Tenn.).

Supplies 276