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Target Creates Chief Guest Experience Officer Role as it Expands Senior Leadership Team

Retail TouchPoints

Target has named Cara Sylvester to the newly-created role of EVP and Chief Guest Experience Officer. She which will lead the strategic development of Target’s customer experience both in-store and online, reporting directly to CEO Brian Cornell. Brett Craig was promoted to EVP and CIO, where he will report to Sylvester.

Supplies 245
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As Inflation Weakens Shopper Loyalty, Retailers Can Win Them Back With Data and Personalization

Retail TouchPoints

As a result, retailers need to rethink how they attract and retain customers by looking at data not just from recent months but also from the last time shoppers felt this much economic pressure — the Great Recession of 2008-2009. Delivering that experience requires significant investment in data science.

Retail 311
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The Future Of Documents: Content Creation Is Ripe For Its Own Digital Disruption

Forrester eCommerce

It was sometime in 2008, and people interested in collaboration and “Enterprise 2.0” I remember the first time I saw a Google Doc. on Twitter were circulating a link to a list of like-minded tech professionals. I clicked on the link, and my jaw dropped. The document looked like it was alive. There were about […].

Document 440
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Seen and Heard at #NRF2024: 5 Trends from the Big Show

Retail TouchPoints

The positive vibe of the show was largely driven by retail executives’ obvious eagerness to explore which new technologies would help them maximize customer retention and business growth in 2024. Artificial Intelligence (AI) It should come as no surprise that AI was the “golden child” of this year’s Big Show. Is it the real deal?

ACH 285
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Four Real-Life Examples Of How Agility Unlocks CX Innovation In E-Commerce

Retail TouchPoints

The bar for what makes a standout customer experience (CX) is rising every year. Shopper expectations are always evolving and your customer experience should evolve with it. As an extension of this personalized customer experience, ASOS has been experimenting with a See My Fit trial with 100 products.

eCommerce 279
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6 Keys to Empowering Store Associates During the Holiday Season

Retail TouchPoints

retailers will add 410,000 seasonal positions this year, which is the lowest number of jobs added in the quarter since 2008. Assess technology gaps and make better use of what you have. According to analysis from global coaching firm Challenger, Gray & Christmas , U.S.

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5 Ways COVID-19 has Reshaped Consumer Behavior

Retail TouchPoints

For that reason, a seamless, streamlined customer experience will be front and center. Pessimism is higher among millennials and Gen Z due to the 2008 financial crisis, the Euromonitor study finds, but consumers across the board are prioritizing value-added and health-conscious products and services as they economize their spending.

Consumer 347