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How Bark is Creating Products and Experiences that Pups (and Pup Parents) Love

Retail TouchPoints

The company was founded in 2012 with its core product offering, BarkBox. Interview with Bark CRO Suzanne McDonnell Suzanne McDonnell, Chief Revenue Officer, Bark Retail TouchPoints (RTP): What have you and the Bark team been able to learn about your consumers, the pup parents, since the company’s inception in 2012?

Toys 257
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Starbucks and Bank of America Link Loyalty Programs to Provide Extra Perks

Retail TouchPoints

Maximizing Brand Reach and Loyalty The partnership is offered through BoA’s BankAmeriDeals program , which launched in 2012 and allows more than 45 million clients to earn cash back on deals when they pay for everyday purchases with an eligible debit or credit card.

Banking 270
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Scarred by the 2008 Recession and COVID, 48% of Gen Z Frequently Shops at Discount Stores

Retail TouchPoints

That’s according to a recent study by the ICSC that surveyed Gen Z consumers, defined by the Pew Research Center as those born between 1997 and 2012. Almost all of Gen Z chooses to shop in person; they are truly the omnichannel shopper,” said Cegielski. The study found that four out of five are worried about the health of the U.S.

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Gap to Sell Off Intermix Business

Retail TouchPoints

has entered into an agreement to sell omnichannel fashion retailer Intermix to private equity firm Altamont Capital Partners. Gap acquired Intermix in 2012 and the brand now operates 31 U.S. store locations and an ecommerce business.

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Inditex To Shutter Up To 1,200 Non-Zara Stores As It Pivots Toward E-Commerce

Retail TouchPoints

to further integrate its store platform and provide a full omnichannel experience. This strategy is a culmination of the project the company has been investing in steadily and significantly since 2012, a project that will transform its profile notably,” said Pablo Isla, Chairman and CEO of Inditex in a statement.

eCommerce 213
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Turning Retail Losses into Profits

Retail TouchPoints

A critical area of focus is transforming their business into more profitable omnichannel platforms. Since 2012, the median EBITDA for publicly traded retailers was 9.8%, according to Deloitte. Faced with shifting economic and consumer dynamics, retail leaders strive to unlock strategies that turn losses into profits.

Retail 246
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Generation Z: Between the Worlds of Digital and Analog

Retail TouchPoints

born between 1997 and 2012, and they make up approximately 20% of the total U.S. These include NFC, omnichannel and wallets like Apple Pay. There are approximately 67 million people in the U.S. population. This group, known as Generation Z, represent a buying power of $44 billion. So why not the mall and the wallet too?

Payments 276